More than 100 SEMA members descended on the nation’s capital to participate in SEMA’s 2022 Washington Rally in September. Industry leaders took to the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

The products featured below are from SEMA Data member companies that have attained Gold- or Platinum-level data, which means that their product data is robust and complete—likely to drive customer purchase decisions. SEMA Data members meeting data scorecard requirements are invited to submit product...

According to recent research by SEMA, 49% of all late-model pickups are modified with specialty-equipment parts. The finding was detailed in the “2022 SEMA Pickup Accessorization Report,” which provides a comprehensive review of how the pickup accessorization landscape is evolving.

Last year was a record year for the specialty-equipment industry, with U.S. retail sales hitting $50.9 billion for the first time. But who are accessorizers? Accessorizers skew young. In 2021, more than half were under 40. Younger accessorizers are more likely to be enthusiasts and tend to make more...