The SEMA Show provides exhibitors with the opportunity to generate media coverage for their products and to develop long-term relationships with reporters.
Larry Larson, Jeff Lutz, Joe Barry and many others are coming to the Nitto Tire NMCA/NMRA Super Bowl of Street-Legal Drag Racing at Route 66 Raceway (Joliet, Illinois), July 11–14, 2013. Named Rampage at Route 66, with an open format, these Hot Rod magazine Drag Week cars will be in search of the...
Hot Rod magazine has launched a new digital magazine and web site aimed at the professional technician—Hot Rod Professional. The semi-monthly digital publication will be published six times per year with new online content posted on a weekly basis. In addition, the new website will incorporate the...
Breaking news from SEMA member companies, including Yokohama Tire Corp., Sonoma Raceway, Goodguys Rod & Custom Association, Lund International Holding Co., and more.
SEMA would like to congratulate and thank the following individuals who won a seat on a council Select Committee in the recent election cycle and the companies that support their volunteer efforts on behalf of the industry.
The Professional Restylers Organization (PRO) has created an online portal to facilitate submissions of OEM letters or service bulletins. These submissions will be reviewed by SEMA staff with the intent of gaining a greater understanding of any ramifications these policies may pose for member...
For one week each year, the SEMA Show gathers the largest collection of outfitted, upgraded dirt shredders, people haulers and street machines that exist with the specialty-equipment industry.
Competing with retail chains is a daily challenge facing independent dealers. Providing customers with the products and services offered by larger, major retailers—coupled with the added personal attention of an independent business—can boost foot traffic drastically and keep customers coming back.