Breaking news from SEMA members, including Wes-Coast Marketing, Yokohama Tire, Betts, MGP LLC and more.

Top Five Reasons to Get Started Now!Business is changing. And for those of us who have been in the industry for 20, 25, 30 years or more, it just feels different than it used to. I was talking to an old friend the other day who runs a specialty performance company, and he said, “You know, it just...

The SEMA Education Institute (SEI) has developed a three-part series of webinars designed to help exhibitors—both first-timers and veterans—get the most out of their SEMA Show investments. Preparing for the Show is a tremendous task, and strategy is required to successfully navigate the logistical...

On July 12, SEMA members, SEMA staff and thousands of enthusiasts across the United States celebrated the fourth annual Collector Car Appreciation Day. A wide range of official events were also held in Canada and Australia to commemorate the day, designated by SEMA-requested U.S. Senate Resolution...

Spotlighting Yours at the SEMA ShowEach year, SEMA commissions an internal study to help association staff understand how to make the SEMA Show better. Based on thousands of interviews with exhibitors and attendees, it’s a study that contains valuable insights about the SEMA Show for the association...

Nissan Aftermarket Engineering has launched a program of services to SEMA manufacturer members (only) for the automaker’s vehicles sold in the United States. Available through SEMA’s existing Technology Transfer program, the program is intended to provide members with access to Nissan’s technical...

To help attendees at the 2013 SEMA Show obtain low-cost hotel rooms and support throughout the entire housing process, SEMA has partnered with Travel Planners—the official housing service for the 2013 SEMA Show.Travel Planners provides Showgoers with its Lowest Rate Assurance, meaning that the...

Young and Rising Industry StarsWho’s who among young industry entrepreneurs and up-and-comers? That was the question SEMA News set out to answer a full year ago with its inaugural “35 Under 35” feature article. Looking to the future SEMA News editors asked the industry to help identify 35 people age...