The new WTSBC Business of the Year and Person of the Year awards, alongside the distinguished WTSBC Hall of Fame recognition, will recognize excellence and innovation in the wheel, tire, suspension and brake markets.

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) is proud to welcome four accomplished professionals to its select committee: Nicholas Cross, Jay Ehret, Joe Kubiak and Bruce Ronning. Each brings a unique perspective and impressive track record to help drive the council’s mission forward...

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) will host a virtual Coffee and Conversation on preparing your vehicle for winter driving, with a focus on tires, wheels, brakes and suspension, on Thursday, August 7 at 9:00 a.m. PDT / 12:00 p.m. EDT. Join the discussion and learn why it’s...

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) has developed two essential resources to support both professionals in the shop and customers at the counter. WTSBC Installation Poster A must-have for any tire, wheel, suspension or brake installation bay, the WTSBC Installation Poster offers...

Want to make a difference in the wheel, tire, suspension and brake industries? The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) is looking for passionate volunteers to join our committees! Opportunities include: Communications – Share news, events and resources with our members. Membership –...

SEMA has released new market sizing for the wheel, tire, suspension and brake aftermarket sectors in its new "2025 SEMA Market Report". The report is available for free download to SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) members at sema.org/research. What's Inside the "2025 SEMA Market...