By SEMA News Editors Attendees of the 2025 SEMA Show--November 4-7, Las Vegas--have a powerful new tool to enhance and streamline their experience: the SEMA Show Registration Resource Center. The new online dashboard available here is now available exclusively for registered attendees to manage...

By SEMA News Editors JEGS Street Fighter Carburetors JEGS has introduced the new Street Fighter Carburetor Series, engineered for street machines, musclecars and performance-minded daily drivers, the new line offers a combination of reliability, ease of use and high-performance features, according...

By SEMA News Editors Exhibiting at the SEMA Show, November 4-7, Las Vegas, is no small feat. It takes initiative, careful planning and sometimes even a little imagination to make sure your brand makes the most of the Show. Luckily, SEMA Show organizers provide plenty of resources to make Show...

By Ashley Reyes According to SEMA market research, 50% of today's vehicle accessorizers are under the age of 40, and their habits are reshaping how automotive content is consumed and shared, fueling a dynamic shift in the media landscape. This transformation opens doors for publishers, content...

ADAS is reshaping vehicles fast, and SEMA is pushing for policies that safeguard drivers and ensure aftermarket companies can continue to innovate.

Show the world your boldest build. Enter the Battle of the Builders and compete for recognition on the industry's biggest stage.

Story and photos by Andreas Conradt, Automedia Spy photographers have once again caught an upcoming vehicle undergoing testing, giving an early glimpse at what's to come before its official debut. Return of a Small Legend: Renault Twingo Launch Slated for Later This Year Renault is closer to...

By SEMA News Editors Zenata Perez, Mike Cooper Join AACF Board of Trustees The Automotive Aftermarket Charitable Foundation (AACF) has added two new members to its board of trustees: Zenata Perez, global head of sales for vehicle management solutions at Sensata Technologies, and Mike Cooper, senior...

The Products for Project-Vehicle Builders list is designed for builders looking to collaborate and seek product offers straight from confirmed SEMA Show exhibitors.

By Ashley Reyes The SEMA Professional Restylers Organization (PRO) is hosting a virtual General Membership Meeting on Wednesday, September 17, at 11:00 a.m. PDT/2:00 p.m. EDT, during which select-committee leaders will share updates about PRO's member benefits.  The meeting is open to current and...