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Press Release Article
SEMA is preparing for five unique Jeep Wranglers to be available for purchase via auction on BringaTrailer.com beginning July 15, 2019, in what is being referred to as “SEMA Week of Customs.” As part of SEMA’s High School Vehicle Build Program, each vehicle was customized by high school students...
Magazine (News) Article
Not many years ago, the term automotive restoration typically conjured images of vintage vehicles lovingly restored and brought back to life true to their original condition. Recently, modern technology and innovation have made inroads into the restoration marketplace, spawning a growing interest in...
Magazine (News) Article
A quick search of the SEMA website (www.sema.org) reveals an abundance of member benefits covering a range of business resources and solutions. In fact, no matter a company’s membership category—manufacturer, distributor, manufacturers’ rep, retailer or installer—there are tools and resources to...
Magazine (News) Article
Manufacturers’ representatives are key channel partners. They are in the unique position to connect with virtually every aspect of the supply chain. From sales calls to warehouse distributors, retailers and installers in the territories they represent to their in-depth product and industry knowledge...
Magazine (News) Article
Walk around the SEMA Show or attend any industry meeting or event anywhere, and you’ll cross paths with scores of businesswomen engaged in all aspects and at all levels of the automotive specialty-equipment industry. That wasn’t always the case.