The 2014 SEMA Show Exhibitor Summit agenda includes panels of actual buyers and journalists who will uncover the mystery behind how to attract them to an exhibitor’s booth.
For many businesses in the automotive aftermarket, racing remains the lifeblood. Following the trends in these hot segments can lead to greater marketing success for all levels of the industry.
The shooters at KGP Photography caught another prototype for the Cadillac ATS-V Coupe, this time playing on the slick, snowy roads of an industrial park.
One of the newest benefits available to SEMA manufacturing members is the SEMA Garage – Industry Innovations Center located adjacent to SEMA headquarters in Diamond Bar, California.
In their first SCORE International San Felipe 250 Class 10 attempt, Cody Robinson and Roberto Romo, three-time San Felipe 1600 Class winners, were crowned Class 10 victors for Radar Tires.
Are you ready for the selling season? Would you like to boost your profits and expand your market reach? Standards compliant data is easily sharable, and the time to start is now! Led by Jim Graven, SEMA Data Co-op (SDC) director of membership, webinar participants will learn how the SDC program...
Information calls? Well not quite. But you will get customer service information you will be able to use immediately and forever. Nancy Friedman—the Telephone Doctor and a favorite SEMA conference speaker—brings you the "Eight Killer Words in Just 20 Minutes"—don’t worry, there will be plenty of...