Every modern vehicle is dependent upon electronics. From the engine's ignition to sound systems, from safety sensors to climate controls, electronics have become integral to how vehicle operate and how their drivers perceive the on-road experience. And now electronics from outside the vehicle are...

Background information and photos for the 17 industry professionals who are vying for a position on the 2010–2012 SEMA Board of Directors are now available online at www.sema.org/bod10/candidates. The SEMA Board of Directors provides strategic direction to the association and plays a critical role...

Manufacturers who have not yet applied to exhibit at the 2010 SEMA Show have until May 7, 2010, to take part in the Priority Booth Space Selection Process. The three-week process allows exhibitors an opportunity to select the actual location of their SEMA Show booth, as well as learn more about ways...

Leading SEMA members, including AEM Performance Electronics, Eibach Springs Inc. and Competition Cams Inc., have already signed on to participate in SEMA's groundbreaking business-development conference taking place in Beijing in September. The three-day event, entitled the SEMA CIAPE China Business...

The Tire Industry Association (TIA) and SEMA have come together to create the Global Tire Expo (GTE) – Powered by TIA, which will be a tire industry-only section of the SEMA Show, taking place November 2-5, 2010 at the Las Vegas Convention Center. The new Expo will be open to all segments of the...

Exhibitors of the 2010 SEMA Show: Here is your final opportunity to sign up for the first-ever SEMA Show Exhibitor Summit and get your business up-to-speed with valuable information, techniques and skills to guarantee that your SEMA Show experience is profitable and successful.

The 2011 Honda CR-Z measuring session May 18 from 9:00 a.m.–3:00 p.m. in Torrance, California, and the 2011 Mazda2 measuring session May 19 from 8:30 a.m.–4:00 p.m. in Irvine, California, is the first time SEMA has held back-to-back measuring sessions.

As part of SEMA’s ongoing commitment to offer attendees unparalleled value, Show organizers have once again introduced a quick and easy way to get the latest airfare information for travel to this year’s SEMA Show.

News from the NHRA: Warren Johnson earns 97th career win and third at Gateway International Raceway; Pro Stock Motorcycle rider Michael Phillips holds off former world champs Matt Smith and Eddie Krawiec en-route to his first win of the season, fourth of his career; and NHRA names Fox Sports Net as...

For the past several years, SEMA has been working to provide added value to participation in the annual industry trade show in Las Vegas. This past year, the association conducted a first-ever Enthusiast Opinion Leader Research Program at the SEMA Show that was intended to promote new products...