Don "The Snake" Prudhomme announced his retirement in January, closing the book on a stellar drag-racing career that spanned nearly five decades. In his 32 seasons as a driver, Prudhomme earned four consecutive Funny Car championships, 49 Top Fuel victories and two nearly undefeated seasons with his...

Riding the momentum of social media's virtually unbridled growth, consumer reviews have become a powerful, proven tool for spiking company sales and are showing signs of becoming even more potent. Indeed, 72% of online shoppers say that web reviews and ratings on company websites and elsewhere...

Tiremaker's assistance ensures a home base for the nearly 3,000 reporters covering the Show.

Exhibitors that wish to schedule a press conference during the 2010 SEMA Show will need to submit an application at www.semashow.com/mediaconference. Press conferences are reserved for those announcing newsworthy information and are not to announce new products.

Tire professionals are showing strong support for the first-ever Global Tire Expo – Powered by TIA (Tire Industry Association). The exhibitor list shows leading tire manufacturers as well as first-time exhibitors, confirmed for the event, taking place as part of the 2010 SEMA Show, Tuesday–Friday...

The SEMA Financial Benchmarking Program was developed in order to provide SEMA members with financial benchmarks they could use to help measure and compare their business operations with others in the industry. Industry-specific key performance indicators are reported that can then be used by...

The 2010 BTS covered all angles of online marketing, from forums, blogs and e-mail newsletters to increasing efficiency through clean product data.

SEMA Show organizers are seeking the nation’s most active and influential automotive enthusiasts to help identify future trends in the market. As part of the SEMA Enthusiast Opinion Leader Research Project, auto enthusiasts can apply to attend the 2010 SEMA Show and participate in a market research...

SEMA Vice President of Vehicle Technology John Waraniak will be joining a prestigious collection of speakers and panelists at the inaugural Synergy Summit on Tuesday, August 17, at Eastern Michigan University’s student center. This event will unite educators; entrepreneurs; and science, technology...

Attention SEMA Exhibitors! Planning to make a big announcement at the 2010 SEMA Show? Are you introducing an industry-changing new product? If so, we want to know about it. SEMA News is offering a sneak peek of industry news and introductions planned for the 2010 SEMA Show.