Joel Ayres is the sales manager of Truck Accessories Group (TAG), a parent company to such well-known brands as Leer, Century Pace Edwards, Raider and State Wide Aluminum. But while building a distinguished 38-year career that started with a family business and eventually brought him to Leer and...

Jeff Major is the founder and owner of Bed Wood & Parts in Hopkinsville, Kentucky. His involvement in SEMA and the Hot Rod Industry Alliance (HRIA) is a great example of the value and assets that the association and its councils can bring to each member.

Automotive Restoration Market Organization (ARMO) members were once again given the opportunity to show their newest and hottest products at Spring Carlisle, held April 21–25, in Carlisle, Pennsylvania. The ARMO New Products Showcase gives members exposure in front of thousands of buyers and...

EXTREME SPORT: Travis Pastrana, a multiple X Games gold medal winner and former Rally America champion, will try his hand at NASCAR next year when he enters up to seven NASCAR Nationwide Series events for Pastrana-Waltrip Racing.

It’s a tough marketplace, and every sale counts. How do you gain a competitive advantage? One important component is your sales strategy. SEMA will conduct an informative webinar session that will explore the anatomy of a sale and specific actions you can take to improve and measure your sales...

The following is a sample of Show coverage that will be playing on computer desktops across the globe throughout the next year.

Dates and locations for several upcoming SEMA-sponsored shows, webinars and activities have been announced.

News and updates from SEMA's councils and committees.

Source Interlink honored with President's Service Award.

The 2010 SEMA Showkicked-off on Tuesday, November 2, drawing more than 100,000 attendeesand 1,800 exhibitors. The Show highlighted thousands of new productsand tricked-out display vehicles, as well as a host of informativeeducational seminars designed to help push the specialty-parts industryforward...