Your expertise deserves more influence. Help steer the programs and resources that define the wheel, tire, suspension, and brake industry. Apply today to join the WTSBC Select Committee.

By Brett Kinsfather, Shopmonkey In January, the SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) Select Committee met to explore and decide exactly how to build our community while delivering greater value to our members. Those meetings resulted in a series of short-, mid-, and long-term...

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) Coffee & Conversation in March brought together manufacturers, retailers, supply chain experts, and industry leaders for an in depth discussion on one of today’s most challenging topics: tariffs and their ongoing impact on the automotive...

At the 2025 SEMA Show, the Wheel, Tire, Suspension & Brake Council (WTSBC) proudly inducted Craig Donnelly of BBS into its prestigious Hall of Fame, an award reserved for individuals whose lifelong impact has advanced the professionalism, innovation, and national reach of the aftermarket. For...

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) recognizes individuals and companies whose leadership, innovation, and dedication elevate the entire aftermarket community. At the 2025 SEMA Show, the council proudly presented its Person of the Year Award and Business of the Year Award to...

Discover how the Women’s Leadership Forum, Women’s History Month celebrations, and a virtual education session empowered members and highlighted the women driving the automotive aftermarket forward.

Are you passionate about the automotive aftermarket and interested in helping elevate women across the industry? The SEMA Businesswomen's Network (SBN) is seeking passionate volunteers to join its Select Committee and help shape valuable programs, events, and resources that support and empower women...