For decades, the Light Truck Accessory Alliance (LTAA) and its forerunners have been sources of information, connections and advocacy for aftermarket professionals in the light-truck and off-road segments. LTAA leadership recently identified a new approach and focus to better serve the membership...

By Todd RydenMuch of the country is past the point of dealing with cold, damp, wintery weather, which means that we’re all getting a little antsy to fire up our hot rods. Most big cities in the snow-belt offer a couple of indoor shows and even swap meets to break up the winter storage blues, but...

The Automotive Restoration Market Organization (ARMO) Hot Product Showcase will take place April 24–26, once again at the Spring Carlisle Collector Car Swap Meet, Corral & Auction in Carlisle, Pennsylvania. This event is an opportunity for ARMO members to display one or more products in front of one...

You’ve mulled it over with management. It’s consistently on the agenda at meetings. And you know that even—especially—small- and medium-sized companies are already reaping huge rewards. In fact, you’ve been contemplating creating a program for months—even years.But you’ve yet to actually take the...

The SEMA Show Young Executives Network (YEN) Fellowship is a benefit available to SEMA-member company employees under the age of 40. In particular, the fellowship program demonstrates SEMA’s commitment to recognizing and developing talent among the next generation of specialty-equipment...

By Christina KwanHeading into the 2013 SEMA Show, the SEMA Businesswomen’s Network (SBN) re-evaluated its core mission statement, and it now reflects the group’s proactive and ongoing advocacy for women in the aftermarket industry. SBN’s mission is to provide networking, education and recognition...

Supporting the association that represents the automotive specialty-equipment market is reason enough to join SEMA, but there are many additional reasons. Some are especially helpful to the retail segment, but wading through all the benefits SEMA offers can be overwhelming at times. For those who...