The SEMA Hot Rod Industry Alliance (HRIA) is now accepting applications for its Feature Vehicle Program at the 2026 SEMA Show. Each year, a select group of vehicles is chosen to represent HRIA throughout the Show. Featured vehicles may appear in the HRIA booth, at the HRIA Awards Reception, and in...

On Tuesday, April 28 at 10:00 a.m. PT / 1:00 p.m. ET, the SEMA Hot Rod Industry Alliance (HRIA) will host a General Membership Meeting and Panel Discussion on Building Your Future Workforce: Practical Hiring Pathways for Automotive Businesses. Designed to address the urgent need for sustainable...

By Kevin Oeste, V8TV Productions Inc. The Hammer Down! podcast — the official podcast of the SEMA Hot Rod Industry Alliance (HRIA) — continues to deliver must-hear conversations straight from the hot rod, restoration, and performance automotive world. Hosted by Kevin Oeste, every episode features...

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On March 7, 2026, the Emerging Trends & Technology Network (ETTN) hosted its annual Career Fair at the SEMA Garage in Diamond Bar, California, bringing together the next generation of talent and leading companies from across the automotive aftermarket. The event welcomed 597 total attendees...

By Bob Morreale (ETTN Chair) and Karen Salvaggio (Chair-Elect) Following its recent Long Range Planning Meeting, SEMA Emerging Trends & Technology Network (ETTN) leadership is energized and aligned around a clear vision for the future. Together, we focused on how ETTN can better serve its members...

The Emerging Trends and Technology Network (ETTN) recognized Dean Case as its Engineer of the Year at the 2025 SEMA Show, honoring his long-standing contributions to engineering innovation, industry collaboration, and the development of future talent within the automotive aftermarket. For Case, the...

By Wendy Miles The SEMA Emerging Trends & Technology Network (ETTN) has created the Engineering & Tech Exchange, a private Facebook Group created exclusively for ETTN members. More than just another online forum, this is a dedicated space where industry professionals can come together to connect...

The SEMA Hot Rod Industry Alliance (HRIA) is proud to welcome its newest members! We are glad you are here and look forward to collaborating with you as part of the council. Level Ride Air Suspension MFT Consolidated, doing business as Right Apex, Inc. South Fork Body and Restoration Thomas...

At first glance, this 2017 Lincoln Continental appears to be a refined modern luxury sedan, but beneath its elegant exterior lies one of the most ambitious engineering transformations submitted for the 2025 SEMA Best Engineered Vehicle Award. Built by Jack Parnoutsoukian of Build It Yourself, this...