SEMA Middle East Business Development Conference


Participants can learn the potential for their products in the customizing-crazy UAE, Saudi Arabia, and surrounding region (buyers attended the 2022 event from 8 countries), where consumers are eager to get the latest US products for classic car restoration, off-roading, racing, street performance and aesthetics. High disposable income coupled with a passion for personalization makes this a very attractive region. SEMA Business Development Programs are low-cost, turnkey events that brings together SEMA-member manufacturers and buyers from key markets.

Exhibitor registration will open January 2023! For more information contact Linda Spencer at



Middle East Video Recaps




Contact Information

For more information or to schedule a conference call to discuss the SEMA Business Development program contact Linda Spencer.

Linda Spencer

Senior Director, International and Government Affairs

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