Dealing with customer attitudes in a selling situation can be the biggest challenge for new and experienced sales people alike. How you deal with customer objections will often determine whether you close the sale or lose it. Great sales people know that handling objections effectively is a critical step in the sales process. They also know it's a skill that anyone can learn.

Solid product knowledge is critical for success in selling. But product knowledge alone won’t make you an expert sales person. That’s why we developed “Understanding Customer Attitudes: How to Handle Sales Objections," a new one-hour course in the In-GEAR sales series. You’ll learn to identify different types of customer attitudes and objections. And through expert examples and demonstrations, you’ll practice effective techniques to answer different customer objections and close more sales!

The "How to Handle Sales Objections" course is a must for those new to sales. It's also a great review for experienced sales pros. Designed by professional educators and sales experts, this course provides straight-forward techniques, examples, tips and tools that will help you confidently manage customer attitudes and objections—the key to sales excellence.

The hardest part is getting started. Start now by going to www.sema.org/sei.

Dealing with customer attitudes in a selling situation can be the biggest challenge for new and experienced sales people alike. How you deal with customer objections will often determine whether you close the sale or lose it. Great sales people know that handling objections effectively is a critical step in the sales process. They also know it's a skill that anyone can learn.

Solid product knowledge is critical for success in selling. But product knowledge alone won’t make you an expert sales person. That’s why we developed “Understanding Customer Attitudes: How to Handle Sales Objections," a new one-hour course in the In-GEAR sales series. You’ll learn to identify different types of customer attitudes and objections. And through expert examples and demonstrations, you’ll practice effective techniques to answer different customer objections and close more sales!

The "How to Handle Sales Objections" course is a must for those new to sales. It's also a great review for experienced sales pros. Designed by professional educators and sales experts, this course provides straight-forward techniques, examples, tips and tools that will help you confidently manage customer attitudes and objections—the key to sales excellence.

The hardest part is getting started. Start now by going to www.sema.org/sei.

Dealing with customer attitudes in a selling situation can be the biggest challenge for new and experienced sales people alike. How you deal with customer objections will often determine whether you close the sale or lose it. Great sales people know that handling objections effectively is a critical step in the sales process. They also know it's a skill that anyone can learn.

Solid product knowledge is critical for success in selling. But product knowledge alone won’t make you an expert sales person. That’s why we developed “Understanding Customer Attitudes: How to Handle Sales Objections," a new one-hour course in the In-GEAR sales series. You’ll learn to identify different types of customer attitudes and objections. And through expert examples and demonstrations, you’ll practice effective techniques to answer different customer objections and close more sales!

The "How to Handle Sales Objections" course is a must for those new to sales. It's also a great review for experienced sales pros. Designed by professional educators and sales experts, this course provides straight-forward techniques, examples, tips and tools that will help you confidently manage customer attitudes and objections—the key to sales excellence.

The hardest part is getting started. Start now by going to www.sema.org/sei.

Dealing with customer attitudes in a selling situation can be the biggest challenge for new and experienced sales people alike. How you deal with customer objections will often determine whether you close the sale or lose it. Great sales people know that handling objections effectively is a critical step in the sales process. They also know it's a skill that anyone can learn.

Solid product knowledge is critical for success in selling. But product knowledge alone won’t make you an expert sales person. That’s why we developed “Understanding Customer Attitudes: How to Handle Sales Objections," a new one-hour course in the In-GEAR sales series. You’ll learn to identify different types of customer attitudes and objections. And through expert examples and demonstrations, you’ll practice effective techniques to answer different customer objections and close more sales!

The "How to Handle Sales Objections" course is a must for those new to sales. It's also a great review for experienced sales pros. Designed by professional educators and sales experts, this course provides straight-forward techniques, examples, tips and tools that will help you confidently manage customer attitudes and objections—the key to sales excellence.

The hardest part is getting started. Start now by going to www.sema.org/sei.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.

	The WD-40/SEMA Cares Camaro sold for $75,000 at the Barrett-Jackson Collector Car Auction. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp.
	The 2010 BFGoodrich/Hurst Mustang raised $120,000 to benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

Among the rare, classic and custom vehicles on the block at last weekend’s Barrett-Jackson Collector Car Auction were two special vehicles that raised money for children in need.

The WD-40/SEMA Cares Camaro—a custom 2010 Camaro SS/RS—was sold for $75,000. Proceeds from the sale will benefit Childhelp and Victory Junction Gang Camp, two charities that SEMA actively supports.

Leading specialty-equipment companies pulled together to contribute to the Camaro build, which features a 6.2L V8 engine outputting more than 600 hp, a body kit, a custom interior and an entertainment system.

Partners in the Camaro build include: APE Wraps; Audio Innovations; Cie Studios; DynoMax; Eclipse; Forgeline Motorsports; GTR High Performance; Haddad Motorsports; Hedman Hedders; House of Tints; Katzkin Leather; L&G Enterprises; MGP Caliper Covers; Nitto Tires; Odyssey Batteries; Paxton Automotive; Pedders USA; PhotoTouch Inc.; PPG Industries; Sony Computer Entertainment America; Street Scene Equipment; and Top Quality Powder Coating.

The second vehicle, the 2010 BFGoodrich/Hurst Mustang, sold for $120,000. One hundred percent of the proceeds from the sale of the Mustang benefit the newest Victory Junction Gang Camp in Kansas City, Kansas.

The one and only original pace car from the Ford Racing Mustang Challenge Series, the 2010 BFGoodrich/Hurst Mustang was built by Hurst Performance in conjunction with Woodhouse Auto Family of Blair, Nebraska, and BFGoodrich. The collectible pace car features a 435hp/400 lb.-ft. ROUSH supercharged engine, a Magnaflow exhaust, Wilwood brakes and Hurst-tuned Eibach coilovers, springs and a sway bar.

The BFGoodrich/Hurst Mustang debuted at the Ford Racing Mustang Challenge at Miller Motorsports Park on September 19, 2009. Most recently, the car paced the "Run to Victory Half Marathon and Five Mile Run/Walk" in Randleman, North Carolina, which raised more than $122,000 for Victory Junction Gang Camp.