This is the production version of the F-150 Raptor R before its upcoming debut.
Ford just debuted the third-generation Raptor back in February 2021, but only showed the tamer version with the 3.5L EcoBoost. The Raptor R should have a unique grille (the addition of an R), beefier trailing arms, exclusive rims, and as everyone knows by now, it’ll have the heart and soul of the GT500—the Predator 5.2L supercharged V8.
According to sources, the R will pump out around 725hp to 750hp, leaning more toward 750hp, especially since the GT500 puts out 760hp. One source said “Honestly, we had to counter RAM once we knew they installed the HellCat in the TRX.” The team is allegedly looking to beat the RAM TRX in every facet of the Raptor R.
The ’23 F-150 Raptor R will be assembled at Ford’s Dearborn Truck Plant and will be available to order by this fall.
SEMA Show exhibitors and attendees preparing for the 2022 SEMA Show can lock in the guaranteed lowest hotel rate now by booking in the SEMA Show Block.
Making hotel reservations in the Block provides you with the most affordable and convenient options for a wide range of hotels located on and off the Strip.
Showgoers can save more than $100 per night at several Las Vegas hotels, including Vdara, by booking in the SEMA Show Block.
All of the hotels available through the SEMA Show Block come with a low-price guarantee. To help ensure that your price remains the lowest, SEMA will price-match lower advertised rates, even after your reservations are set. Whether you're looking for your favorite place to stay, or for a hotel within close proximity to the Show, you can book with confidence knowing you will get the rooms you need at the the most affordable price available.
The SEMA Show also provides shuttle service to and from the Show for the hotels listed that are not within walking distance to the Las Vegas Convention Center.
There are more than 45 hotels available in the block. For more information on the hotels listed below, including rating, price per night and distance from the Las Vegas Convention Center, visit www.SEMAShow.com.
The 2022 SEMA Show Exhibitor Summit will be held Tuesday–Thursday, July 26–28, in the West Hall of the Las Vegas Convention Center (LVCC).
SEMA Vice President, Events Tom Gattuso will provide Exhibitor Summit attendees helpful tips on how to be successful at the 2022 SEMA Show in Las Vegas.
At the SEMA Show Exhibitor Summit, exhibitors will receive helpful tips from Show management and have the opportunity to meet with their SEMA Show sales director. During educational sessions, exhibitors will learn how to:
Use proven strategies to attract buyers to their booths.
Save big bucks on Show costs, such as material handling, electrical and related Show expenses.
Work one-on-one with Show experts to maximize ROI.
Properly plan and budget to add value to their Show experience.
Take advantage of SEMA value-added programs.
Explore promotional opportunities through sponsorships.
Participate in the New Products Showcase.
Utilize the Exhibitor Services Manual.
There is no cost to attend. Exhibitors pay for their flight and SEMA takes care of the rest, which includes hotel, shuttle service from hotel to LVCC, breakfast and lunch, a cocktail Hour on July 26 and an excursion on July 27 (TBD).
For more information, contact the Show department at semashow@sema.org or 909-396-0289.
The SEMA Awards Gala (formerly the SEMA Installation Gala) is a long-established tradition where individuals who have made extraordinary contributions to the industry are honored and celebrated.
Join SEMA leadership, volunteers and industry icons at the SEMA Awards Gala, Friday, July 29, in Anaheim, California, to honor 2022's SEMA Hall of Fame Inductees. The gala will take place at the Westin Anaheim Resort.
Since its inception in 1976, the SEMA Installation Gala (now the SEMA Awards Gala) has served as the formal gathering where new SEMA Hall of Fame inductees are introduced, the incoming Board of Directors are recognized, and outgoing Directors are thanked. SEMA council, network and industry leaders are also highlighted during the event.
Connect with friends and family who share a common passion and love for the industry. Join others in helping celebrate Hall of Fame inductees’ lifetime achievements.
The evening will feature cocktails, networking and dinner. Seating is limited. A full table can be purchased by selecting 10 tickets.
Registration for the 2022 SEMA Awards Gala is now open.
Exhibiting at the SEMA Show and entering at least one product in the New Products Showcase puts your latest products in front of thousands of qualified buyers from every segment of the specialty-equipment industry. The best part: the first product you enter is free!
The New Products Showcase is considered by many media and buyers to be the No. 1 destination to discover what’s new at the SEMA Show.
Entry Fees:
The first product entered in one category in the New Products Showcase is FREE!
Additional $75 per product category before October 7.
After October 7, the cost is $150 per entry.
No refunds provided after October 7.
Entries submitted on-site will be accepted on a space availability basis.
The New Products Showcase is considered by many media and buyers to be the No. 1 destination to discover what’s new at the SEMA Show. Even if a product does not qualify as “new,” exhibitors are able to enter it as a featured product and still attract eyeballs to the item. All submissions are also professionally photographed in a mock studio on a white seamless background. The photos are shared and used by media in SEMA Show coverage and are also available to exhibitors to use for marketing purposes.
Exhibitors may enter as many products into the Showcase as they would like, and because every exhibitor qualifies to submit one entry at no cost, there is absolutely no reason for an exhibitor not to participate. The free product entry is one example of how exhibiting at the SEMA Show delivers great ROI. SEMA Show organizers offer many programs and services targeted to small businesses. Dedicated account reps are available to help exhibitors navigate the process, and the SEMA Show Exhibitor Summit is a free, two-day workshop designed to teach exhibitors how to get the most out of the SEMA Show.
Registration for the 2022 SEMA Show, the premier gathering for the automotive specialty-equipment industry, is now open at www.semashow.com/register.
Taking place November 1–4 at the Las Vegas Convention Center, the 2022 SEMA Show will build upon the positive momentum following last year’s event, which successfully connected the $47.8 billion industry in person in what was the largest automotive trade show in North America since the pandemic shut everything down in 2020.
“The SEMA Show is where industry professionals go to grow existing relationships, create new ones, and push their businesses forward,” said Tom Gattuso, SEMA vice president of events. “Exhibitors are eager to showcase their products and services to the tens of thousands of qualified professionals in attendance.”
Anticipation for this year's SEMA Show ramped up in recent weeks as exhibitors prepared to select their booth locations during Priority Space Selection, a weeks-long process taking place May 2–18 that will lay the foundation for this year’s floorplan. Access to the Priority Space Selection process is available at www.semashow.com, with floorplan updates happening every 10–15 minutes.
“Enthusiasm for the 2022 Show continues to exceed last year’s, with more than 1 million sq. ft. of exhibitor space already committed for the 2022 SEMA Show and confirmed spaces running 25% above last year,” said Warren Kosikov, SEMA vice president of sales.
Attendees at the 2022 SEMA Show will learn about the latest products, trends and technology in the industry from manufacturers exhibiting throughout the entire Las Vegas Convention Center, including the surrounding parking lots. Educational seminars led by industry experts and networking events that bring market niches together will also be available during the four-day trade event.
“Our industry continues to thrive despite current challenges in the marketplace, and last year’s event proved that the value of conducting business and networking face-to-face can never be replaced,” said Gattuso. “Our mission is to help continue that momentum by providing an unparalleled experience that builds meaningful business relationships.”
Registration for the 2022 SEMA Show is offered in three categories—attendee, exhibitor and media—and everyone must qualify to attend. Attendees are encouraged to register early at www.semashow.com/register so they can secure their credentials and receive updates on breaking news from the 2022 SEMA Show.
Attendees are encouraged to check the floorplan to see where the companies they need to interact with will be located at the 2022 SEMA Show.
For more information about qualifying documents and the 2022 SEMA Show, log on to www.semashow.com.
Are you hunting for a new job? The SEMA Career Center has a comprehensive listing of automotive-related job openings around the country. Here are some of the latest jobs posted to the website.
Motorsports Technician Canepa is seeking a motorsports technician who is quality minded, hardworking and dedicated to providing the highest level of service in the industry. Applicants must have a broad knowledge base of all mechanical aspects of a vehicle, from suspension and brakes to engine and transmission, and must be highly versatile with superior skills and be able to produce work of the highest quality. Candidates should have exceptional diagnostic ability along with race preparation experience and be able to work individually as well as part of a multifunctional team.
Marketing Coordinator MAHLE Motorsport is hiring a marketing coordinatorto define and execute the company’s marketing strategy and objectives to continually promote and build the MAHLE Motorsport brand. As a direct partner to sales, activities will be coordinated to facilitate the achievement of annual targets and goals. Candidates must have an associates degree from college or technical school and three to five years’ related experience and/or training or an equivalent combination of education and experience.
Assistant Sales Manager 4 Wheel Parts is hiring an assistant sales manager to assist customers with product inquiries and sales, meet weekly and monthly sales objectives, pitch monthly sales promotions and assist in inventory control and stocking. Candidates must have consumer sales experience in a retail environment.
The Automotive Aftermarket Charitable Foundation (AACF) has announced the passing of Don Schlenger, the co-founder of the AACF and Chairman Emeritus. He passed peacefully at his home in Palm Beach, Florida, on May, 15. Although retired, Schlenger stayed involved with the foundation right up until his 101st birthday on May 9 of this year.
“Don was the heart and soul of the Foundation,” said Larry Magee, president of AACF. “He continued to check in by phone at our board meetings and with individuals on the board even after he was not able to travel.”
Schlenger served as a captain in the Air Force during WWII. After the war, he joined the family auto-parts business, eventually becoming president and CEO. Through several acquisitions, he grew it into one of the largest auto-parts retailers in the Northeast at that time. He sold the business in 1988.
AACF Executive Director Joel Ayres added, “Don would call me at least once a month to catch up with the operations and offer his advice. Though his body was starting to fail, his mind was as sharp as ever. We will miss his wisdom and dedication to this organization that he loved.”
For more information, contact Ayres at Joel@AftermarketCharity.org.
Some form of Advanced Driver Assistance Systems (ADAS) is included in every new vehicle today. It’s impossible to avoid. Aftermarket businesses, including product manufacturers, installers, engineers and restylers will need to know how modifications will affect the system’s original functionally.
How ADAS and automated vehicles sense their environment.
Knowing what guidelines and procedures to take is critical to ensuring proper recalibration and test protocols. SEMA members are invited to join the webinar “Modding Vehicles With ADAS” on Wednesday, June 15, at 11:00 a.m. (PDT), to learn how to avoid the possibility of malfunctioning systems after upgrading a vehicle with aftermarket equipment.
Nick Dominato, senior vice president of product at asTech, will share:
Challenges and best practices when modifying ADAS-equipped vehicles.
Types of modifications that require recalibration.
Calibration procedures for different make vehicles.
The difference between dynamic vs. static calibrations.
Resources and tools available.
As ADAS expands its footprint, it is critical for aftermarket companies to stay ahead and be prepared for the future. Learn more and register here.
