In addition to being the number-one destination for buyers at the SEMA Show, the New Products Showcase makes headlines because it captures the attention of the journalists covering the Show. Exhibitors at the 2017 SEMA Show discovered that the simple act of participating in the Showcase drove traffic to their booths and also generated awareness and added media exposure for their products. Take a look at media coverage that the 2017 SEMA Show New Products Showcase generated.
The Restyling & Car Care section of the automotive aftermarket is constantly evolving and improving with new tools, procedures and compounds. This ever-changing segment has expanded its footprint at the SEMA Show, with more than 100,000 sq. ft. of Restyling & Car Care booth space in place for the 2018 Show thus far. The following pages summarize the Restyling & Car Care category from the 2017 New Products Showcase and include commentaries on the state of the market from industry experts.
With unemployment at a stunningly low 4.1%, according to the U.S. Bureau of Labor Statistics, ensuring that your business is working with the latest web recruiting tools is crucial.
There is no denying the incredible success of Steven R. Covey’s Seven Habits of Highly Effective People. First published in 1989, his book has served as a guide for personal effectiveness for millions of people. To date, more than 25 million copies have been sold worldwide. While the book sits in many personal libraries, Covey’s ideas have also been incorporated into innumerable business’ employee-development programs and college classrooms. There is a high likelihood that you have been through some sort of Seven Habits training.
Six seconds. In the early ’60s, that’s the amount of time safety equipment pioneer Jim Deist figured his protective clothing needed to shield a dragster pilot from fire. The reason? In those six seconds, a rail with its chute deployed could slow enough for the driver to jump out safely.
As we write this, preparations for the 2018 SEMA Show are in full swing. Booth selection is nearly complete, and exhibiting companies are already coordinating with the staff at SEMA headquarters in Diamond Bar, California, to firm up plans for the upcoming Show. As we construct the Show each year, the focus is on creating value for exhibitors and making sure to include productive opportunities for buyers to do business. In the process, we look for new ideas to build on the shoulders of the SEMA Show, to expand audiences and create more excitement not only within the industry but beyond the Show walls to the consumer world as well.
The Powersports & Utility Vehicles section of the SEMA Show is where you’ll find all sorts of products for use with motorcycles, ATVs, UTVs, side-by-sides and scooters. Entries in the 2017 New Products Showcase included options for lighting, electronics, recreation, batteries, hitches and more. You’ll find those products on the following pages, alongside insights from industry members who are already capitalizing on areas of growth. While they recognize a decline in the motorcycle niche, they are also seeing steady expansion in UTVs, whether for working, racing or family recreation. And UTV consumers—many of whom are also Jeep or pickup owners—are eager to customize their rides.
’20 Ford Mustang Shelby GT500: The Mustang-based GT500 will build on the GT350’s performance capabilities.
’19 Chevrolet Silverado 1500: The 1500 RST is a street-performance appearance upgrade applied to the Silverado LT.
’19 Ford Ranger Wildtrak: The Wildtrak gets added ground clearance, a bedliner with a 12V socket, a retractable tonneau cover (roller shutter), 18-in. alloy rims on P265/60 tires, and additional interior/exterior styling.
The SEMA Show’s North Hall is home to the Collision Repair & Refinish section, where exhibitors feature tools and equipment for bodywork, painting and outfitting a shop. While collision-avoidance systems and other new technologies are transforming the way vehicles operate, the way repairs are diagnosed and performed is also beginning to shift. Business remains strong for shops around the country, and staying on the cutting edge is paramount.
Industry news from SEMA-member companies, including Warn Industries, Marx Group, Continental and Power Automedia.