Before and after shots of the WD-40/SEMA Cares ’11 Ford Mustang's PPG yellow and blue pearl paint job.

The custom PPG yellow and blue pearl paint is now dry on the “WD-40/SEMA Cares Mustang,” a custom version of the ’11 Ford Mustang GT being built by WD-40 and SEMA Cares. Specialty-equipment companies donating parts, equipment and services to the next stages of the project include: Hotchkis Suspension, Katzkin, L&G Customs, Nitto and Polk Audio. Cie Games will also create a virtual version of the vehicle to appear in Nitto 1320 Legends, an online racing game and social network.

All build partners are documenting how they use WD-40 during the remodel process through video demonstrations and testimonial footage.

The WD-40/SEMA Cares Mustang will debut at the 2010 SEMA Show in Las Vegas, November 2–5, with a custom body kit from Street Scene Equipment, Stillen AP Racing six-piston brake kit with front calipers, Forgeline wheels and a Paxton supercharger system before being auctioned at the Barrett-Jackson Classic Car Show and Auction, January 17–23, 2011, in Scottsdale, Arizona. Proceeds from the sale of the vehicle will go to Childhelp and the Victory Junction Gang Camp children’s charities.

Before and after shots of the WD-40/SEMA Cares ’11 Ford Mustang's PPG yellow and blue pearl paint job.

The custom PPG yellow and blue pearl paint is now dry on the “WD-40/SEMA Cares Mustang,” a custom version of the ’11 Ford Mustang GT being built by WD-40 and SEMA Cares. Specialty-equipment companies donating parts, equipment and services to the next stages of the project include: Hotchkis Suspension, Katzkin, L&G Customs, Nitto and Polk Audio. Cie Games will also create a virtual version of the vehicle to appear in Nitto 1320 Legends, an online racing game and social network.

All build partners are documenting how they use WD-40 during the remodel process through video demonstrations and testimonial footage.

The WD-40/SEMA Cares Mustang will debut at the 2010 SEMA Show in Las Vegas, November 2–5, with a custom body kit from Street Scene Equipment, Stillen AP Racing six-piston brake kit with front calipers, Forgeline wheels and a Paxton supercharger system before being auctioned at the Barrett-Jackson Classic Car Show and Auction, January 17–23, 2011, in Scottsdale, Arizona. Proceeds from the sale of the vehicle will go to Childhelp and the Victory Junction Gang Camp children’s charities.

	With the 2010 SEMA Show right around the corner, exhibitors can have their badges mailed to them before arriving in Las Vegas.

The 2010 SEMA Show, being held in Las Vegas November 2–5, is just 40 days away! Register now, and get your SEMA exhibitor badges mailed to you. Click here to access the exhibitor registration page online. Find your company in the SEMA exhibitor list drop-down menu and enter your exhibitor ID number.

The last day for international exhibitors to have their badges mailed is September 24. The last day for domestic exhibitors is October 12.

While on your exhibitor dashboard, you can add SEMA sessions and order your lead-retrieval unit and attendee lists.

If you have questions or need your password, please e-mail CStock@ConvExx.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

BAD BREATH: NHRA Pro Stock competitor Allen Johnson was disqualified from competition at zMAX Dragway in Concord, North Carolina, last weekend after registering a .027 reading on an alcohol breathalyzer test prior to the start of Saturday’s events.

OPTIONS: Dan Wheldon will not return to the Panther Racing IndyCar Series team next season and is currently investigating his options for the 2011 season.

TOP DRIVER: Ryan Wilson, an 18-year-old late-model driver from Randleman, North Carolina, was named the winner of Richard Petty’s Driver Search II. He will receive an opportunity to race during the ARCA Racing Series event at Rockingham (North Carolina) Speedway October 9.

SPONSORSHIP DOLLARS: NHRA Pro Stock drivers Warren and Kurt Johnson will receive primary sponsorship support from Grant Motorsports LLC for the remainder of the season and beyond.

NEW ENGINES: The Lotus Formula One team confirmed last week that it will switch to Renault horsepower next year, ending its contract with Cosworth two years early.

RETURN TO PRESS: Speedway Illustrated, which ceased publishing earlier this year, will return, thanks to the magazine’s former editor Karl Fredrickson and a group of investors who have purchased the rights to the magazine. Founder Dick Berggren is also involved in the revival.

LAWSUIT: Front Row Motorsports is suing its former driver Kevin Conway and his sponsor Extenze, alleging Conway and Extenze failed to pay a portion of a multi-million-dollar sponsorship agreement.

IN CHARGE: The Dawsonville (Georgia) City Council voted unanimously September 13 to give control of the Georgia Racing Hall of Fame to the volunteers who oversee its daily operations.

CASH FLOW: NHRA Pro Stock driver Johnny Gray sold his company, Marbob Energy Corp., to Concho Resources Inc., in a $1.65 billion transaction.

DIED: Hillen “Hilly” Rife, a racing pioneer who was instrumental in organizing NASCAR’s Northern Swing in the ’50s and ’60s, died September 17 after a long battle with cancer. He was 83.

SUBSCRIBE: National Speed Sport News has been published weekly since 1934. To subscribe to National Speed Sport News, visit www.nationalspeedsportnews.com.

The association welcomes hundreds of new exhibitors to the SEMA Show, and 2010 is no exception. In fact, the number of first-time exhibitors signed up to attend the 2010 SEMA Show has grown to more than 250.

American Eagle Wheel Corp. (AEWC) was a first-time exhibitor at the 2009 SEMA Show. SEMA News spent some time with AEWC President Margo Furcolow at the company's facility in Chino, California, where she discussed the company's experience as a first-time exhibitor and offered advice for other first-timers. [Read more]