Thu, 02/09/2023 - 10:13

Are you hunting for a new job? The SEMA Career Center has a comprehensive listing of automotive-related job openings around the country. Here are some of the latest jobs posted to the website.

Latest Jobs Added to SEMA Career Center

Automotive Technician
Custom Trucks Unlimited

Custom Trucks Unlimited is hiring an automotive technician responsible for installation of aftermarket accessories, including lift and leveling kits, alignments, mount and balance wheels/tires, bed covers, grille guards, bumper replacements, winch and winch mounts, cab lighting, LED lighting, hitches, step bars, toolboxes, cargo-management systems, fiberglass products, etc. Candidates must have at least three years’ experience.

Test Asset Engineer
Nostrum High Performance

Nostrum High Performance is hiring a test asset engineer responsible for the health and life of critical test assets. The candidate will be responsible for both production and development testing of Nostrum products, including test asset health, test procedures, characterization testing, performance testing and benchmarking. The candidate will conduct hands-on development and validation testing. The candidate will also be responsible for the design, build, qualification and maintenance of the testing assets, including fuel injector test benches, fuel pump test benches, leak test assets, component test benches and additional test equipment. The candidate will be responsible for new test equipment design engineering, including sourcing, building and qualification. The candidate will work with engineering staff and suppliers and will work directly with the calibration and controls engineers. This position will require up to 10% travel to various domestic and international locations. 

Vehicle Fabricator
Brandmotion

Brandmotion is hiring a vehicle fabricator to build-up prototype autonomous vehicles as well as prototype installations on factory vehicles. An individual in this position will work closely with product development. The successful candidate for this role has a self-starting mentality, fully developed fabrication skills to influence both engineers and technicians and enjoys working hands-on with prototype vehicles.

Thu, 02/09/2023 - 10:12
Thu, 02/09/2023 - 10:05

SEMA News—March 2023

INDUSTRY INSIDER

By Douglas McColloch

10 Questions for Larry Chen

Larry ChenAs an automotive writer, photographer, videographer, racer and builder, few in the specialty-equipment industry can rival Larry Chen for versatility. Best known for his work with Hoonigan, he is also the official series photographer for the Formula Drift racing series and the Pikes Peak International Hill Climb. You can find his automotive vlog at Hoonigan, where he hosts a web series called "AutoFocus," or at YouTube, where his channel lists more than 440,000 subscribers. To recognize his contributions to the industry across a variety of media, he was named SEMA's first-ever Influencer of the Year at the 2022 SEMA Show Industry Awards Banquet.

Recently we spent some time with Chen to learn more about this uniquely talented individual.

SEMA News: What's your latest project? What's in your garage/driveway/studio, etc.?

Larry Chen: My latest project is my 2022 SEMA Show build. I built a GR86 for the Toyota booth. It’s a simple drift and street car. It pretty much has every single bolt-on that exists for that car, including an HKS Supercharger.

Over the years I’ve just been collecting cars that I love to drive. For off-road, I have a stick-shift supercharged FJ Cruiser, and a wide-body Toyota Tundra. I have a 350z that I built into a drift car so I could learn how to drift. I have an A90 Toyota Supra that I use as a camera chase vehicle. I have a 170 SR20DET-powered 240z as well as a ’90 Nissan Skyline GTR. I have a 996 turbo as well for a fun street car.

SN: What was your first job, and what did you learn from it?

LC: My first job was fixing computers and networks. I did house calls, and I went to businesses to work on their computers. I learned how hard it was to earn money as an entrepreneur.

SN: Besides your photographic work, you’re now a builder. How did that come about?

LC: This all came from a love for cars. I initially got into the hobby from tinkering on my car and driving at the local race tracks with friends. I got into taking photos because it was my way of being around car culture, even though I was not a mechanic or professional driver.

SN: Talk about your SEMA Show build. What kind of statement did you want to make, and how well do you think it came out?

LC: I think it came out great. To prove to everyone that it was a functional drift car, I actually took it to the track to burn some rubber three days before the Show. I was pretty careful, so I didn’t break anything. I just wanted to build something within my skill level. It’s not the craziest car as it only makes 300 hp, but it’s very special to me as my third SEMA build.

SN: What have you learned from your years in the industry that you didn’t know at the start of your career?

LC: I’ve learned so much over the years. I’ve been shooting cars for 17 years now. The most important thing is to maintain and build relationships with people in the industry. There are folks that I’ve been working with since I first picked up a camera, and it’s incredible to have those people you can rely on.

SN: Describe your first SEMA Show. What do you remember most about it?

LC: My first SEMA Show was in 2006. I remember I bummed a ride from a few friends and I actually slept on the floor of a hotel room the entire week. I was so blown away by the cars that were there at the Show. It was eye-opening to see as a car photographer and since then I have not missed a single Show.

SN: What’s your daily driver, and what do you like most about it?

LC: My daily driver is an LC200 Lexus Land Cruiser. I love it because it’s like driving a couch. It’s also very capable as a production vehicle and it’s great off-road. I actually took it on some nice trails in Moab.

SN: Say you’re shooting a cover for Hot Rod. How do you prepare, what kind of gear do you bring, and how much time does it take?

LC: It depends on what we are shooting and where, but generally speaking I have a pretty standard kit for car photography. I’ve only used Canon cameras, and that has certainly paid off for me as I am the only car photographer on their team of professional photographers, also known as “Explorers of Light.”

SN: For someone looking to break into the business, what advice would you give them?

LC: I would say to find an internship to learn as you go. There is a huge shortage of passionate people in the industry. It seems like so many people see what we do from the outside, but they don’t want to put in the hard work.

SN: When you’re not working, where will we find you, and what will you be doing?

LC: You will probably find me hanging out with my family. Or at the track driving my cars or tinkering with them in my shop.

Thu, 02/09/2023 - 09:46

By Ashley Reyes

New videos are available from the recent SEMA Show Education Program. Visit www.semashow.com/education-videos to view two popular sessions touching on diversity and inclusion in the automotive aftermarket; the sessions will leave you more aware and inspired.

DEI Business Panel: Diversity in the Aftermarket Industry

Learn about contributions from people of color in the automotive aftermarket industry as panelists reel you into a rich discussion on diversity, equity and inclusion (DEI). You’ll hear from Alan Williams, general manager of quality systems and planning, Toyota Motor North America Inc; Carmen Belanger-Martin, CEO, AM Hot Rod Glass; Chris Harris, co-founder, African American Racers Association; Lisa Lunsford, co-founder and CEO, GS3 Global; and Edward Hightower, CEO and president, Lordstown Motors Corp., as they share how to accelerate the advancements of people of color in the automotive aftermarket.

Keynote With NHRA Champion, Antron Brown

In his inspiring SEMA Show Education Keynote, Brown shares his favorite industry experiences and life lessons, challenging you to aim higher and imagine new ways of thinking.

Keep visiting www.semashow.com/education-videos as more seminars are released each month.

Thu, 02/09/2023 - 09:19

 

By Ashley Reyes

FLN SocialSEMA Future Leaders Network (FLN) members are invited to a virtual general membership meeting on March 2, at 10:00 a.m. (PST).

Open to employees of SEMA-member companies aged 39 and under, the meeting is the ideal time to get updated on events and resources provided by the network. Participants will connect with the select committee, meet other members from around the United States, and discover the benefits of applying to the FLN Professional Development Program (PDP), taking place May 11–12, at the SEMA Garage in Detroit.

The PDP is led by the renown Dale Carnegie Institute and is being offered to a limited number of FLN members at a significant discount. Find out how the program helps participants take their careers to the next level and why members of the first inaugural class say it’s just what they needed to develop themselves as professional leaders in the automotive aftermarket.

RSVP for the meeting now.

Thu, 02/09/2023 - 09:15

By Ashley Reyes

ScholarshipThe 2023 SEMA Scholarship application period for students preparing for careers in the automotive or performance parts industries is now open and will run through March 1. Interested applicants can review and complete the scholarship application at www.sema.org/scholarships.

The SEMA Memorial Scholarship Fund offers financial assistance of up to $5,000 to foster future leaders and innovators in the automotive aftermarket industry. A loan forgiveness component is also available to employees that work for SEMA-member companies who have completed and are currently paying off a loan for a program of study at an accredited university, college or vocational/technical school within the United States.

“Education can be expensive, but that shouldn’t limit students from getting ahead in their careers,” said Pamela Brown-Matthis, SEMA director of education. “There are so many career options in the automotive aftermarket, and it’s a thriving industry to be in. We encourage students who have a passion for cars to apply for a SEMA scholarship so that we can help jump-start their careers.”   

The annual scholarship program is a cornerstone of SEMA’s efforts to support career development and access in the automotive industry. Scholarship winners will have the opportunity to attend the 2023 SEMA Show, providing unparalleled networking and education opportunities at the world’s largest trade show for the automotive aftermarket.  

Applicants must be U.S. citizens 18 years or older and demonstrate a passion for automotive hobbies and careers. Scholarships are available in a variety of categories, including but not limited to, accounting, sales, marketing and engineering. Eligible students and SEMA-member company employees can apply until March 1 at www.sema.org/scholarships.

Thu, 02/09/2023 - 08:50

Civic Type RIn partnership with Honda, the SEMA Garage in Diamond Bar, California, will host a measuring session for the all-new ’23 Honda Civic Type R, to be held February 28–March 2.

The event will allow SEMA members to test-fit prototypes, 3-D scan, measure and have a close-up experience ahead of the vehicle’s public release.

This event will include a ’23 Honda Civic Type R equipped with:

  • A 2.0L Turbo: 315 hp and 310 lb.-ft.
  • Limited-slip differential
  • 13.8-in. front rotors and 12-in. rear rotors
  • 6MT with rev-matching
  • Weighted aluminum shift knob
  • Adaptive dampers
  • Four drive modes, including Comfort, Sport, +R and a new Individual mode
  • 19-in. alloy wheels and Michelin Pilot Sport 4S tires
  • LED headlights and taillights
  • Rear spoiler
  • Exhaust system features a straight through design and active exhaust valve
  • Honda Sensing
  • Type R-exclusive red racing seats and carpet
  • 10.2-in. configurable digital instrument cluster
  • 9-in. color touchscreen with navigation
  • LogR Performance Datalogger
  • 12-speaker Bose Centerpoint premium audio
  • Wireless Apple CarPlay and Android Auto
  • Wireless charging
  • Sirius XM satellite radio
  • Active sound control

Please note that this will be an in-person event at the SEMA Garage and will require scheduled appointments. Due to high demand, all appointments will be time-limited. Please only register for one attendee per member company, and a follow-up email will be sent to confirm additional attendees.

Click here for event registration details.

Wed, 02/08/2023 - 13:21

By Ashley Reyes

New research from SEMA finds that new-vehicle sales finished at 13.7 million units in 2022, roughly 1.2 million units below 2021 levels. Due to supply shortages, high prices and rising interest rates, it will likely take until 2025 before things return to pre-pandemic levels.

Future Trends

The findings come from the "SEMA Future Trends – January 2023” report, which provides a detailed analysis of where the industry is headed, including updated forecasts on the future of the specialty-equipment market, overall economy and vehicle trends. Filled with 69 pages of data, the report is a go-to guide for SEMA members to make more informed business decisions this year.  

Available for download at www.sema.org/research, the report includes information on:

  • How industry performance has changed over the past few years. 
  • Where the U.S. economy is going. 
  • Insights on automotive sales and vehicle trends. 
  • How the industry is evaluating the EV market.
  • New data on aftermarket trends and opportunities.

Additionally, members can access the recorded webinar featuring SEMA research analysts explaining what the report findings mean. Start discovering new business opportunities.

Watch the webinar and download the report now.

Tue, 02/07/2023 - 12:15

Pat Musi Racing Engines, Edelbrock Group Extend Partnership

Edelbrock

The Edelbrock/Musi 555 crate engine, courtesy of Pat Musi Racing Engines.

Pat Musi Racing Engines and Edelbrock Group have extended their longtime partnership through 2023. The Edelbrock/Musi Signature product line, including the Edelbrock/Musi 555 crate engine and race-ready cylinder heads and manifolds, will continue to be developed and offered as part of the collaboration.

Product development will continue to be a key part of the relationship, the company stated. Operations are based out of the Edelbrock Race Center housed within the Pat Musi Racing Engines facility. All Edelbrock racing cylinder heads are machined using a Centroid 5-axis CNC. For more information, visit edelbrock.com and musiracing.com.

Mickey ThompsonMickey Thompson Expands Presence at King of the Hammers for 17th Annual Event

Mickey Thompson Tires & Wheels (M/T) has announced an expanded presence at the 17th annual King of the Hammers (KOH), currently taking place in Johnson Valley, California. After years of dedicated product-development efforts, the company is showcasing its latest off-road technology on more than 20 race cars across four classes through a new Ultra4 sponsorship program and has various technical departments on-hand working closely with the selected teams to continue its development efforts.

Mickey Thompson has worked with multiple teams over the past several years to continue refining the Baja Boss program and develop technologies for future products. In 2022, Mickey Thompson partnered directly with 10 teams to gather feedback and develop technology being showcased in its Baja Boss tire lines at this year's King of the Hammers.

Drivers in the 4400 class are using Baja Boss X, a competition version of Mickey Thompson’s Baja Boss tire with a race compound for off-road use only. Other drivers are competing with Baja Boss M/T, and both tires feature extra-large, four-pitch Sidebiters for off-road traction.

“Past KOH development programs have proven our Baja Boss tires perform at the level racers have come to expect from Mickey Thompson,” said Jason Moulton, motorsports director of Mickey Thompson Tires & Wheels. “For 2023 we are excited to introduce a sponsorship program which includes an incentive-based contingency program that is active for KOH and the entire 2023 Ultra4 racing season.”

Washington Auto Show2023 Washington, D.C. Auto Show Exceeds Expectations

The Washington, D.C. Auto Show closed its doors to a successful 10-day event on Sunday, January 29. With an increased attendance of 107% year-over-year (YOY), it was evident that auto shows have begun trending back up following the pandemic. Manufacturers present at the show expanded their footprints at the Washington Convention Center and added to their show offerings as they relied on local dealers to help bring in their latest models for display.

“Ecstatic,” said John O’Donnell, president and CEO of the Washington, D.C. Auto Show. “That is how we feel. Ecstatic to see lines of guests wrapped around the outside of the Convention Center just waiting to come in. Ecstatic to hear the great return of investment our exhibitors experienced. Ecstatic to see what is to come within the industry and the show.” “This year our hats go off to the exhibitors,” said John. “They filled their displays with their latest models, including prototypes of the newest additions to come; all while still recovering from a limited inventory.”

The show’s management team, as well as exhibitors were thrilled with the increased attendance. With such high numbers, it resulted in exhibitors exceeding their lead generation goals, including some tripling their desired target. New show features including the Outdoor Pavilion, which housed family-fun experiences. ElectriCity Bikes also provided a
two-wheel riding experience of their nearly 60 different trim models on display. The indoor and outdoor Ride N’ Drives from Hyundai, Toyota and Pepco EVsmart generated nearly 10,000 total rides throughout the event.

Reports from exhibitors showed attendees’ main focus to be on electric and hybrid vehicles. Tying perfectly into the year’s Public Policy Day theme on the electric-vehicle market. Also welcoming the highest numbers in recent years, Public Policy Day hosted more than 500 members of the media, government officials and auto-industry representatives as they attended the day’s sessions and then thousands more at the annual Sneak Peek Preview that same evening.

The 2024 event will be held January 19–28 at the Walter E. Washington Convention Center. Visit the event website for highlights from this year.

PPG Recognized as ‘Most Admired Company’ by Fortune Magazine

PPG has announced it was again recognized by Fortune magazine on its 2023 Most Admired Companies List. The study measures the largest companies and their reputations within their respective industries. This year marks PPG’s 15th consecutive year on the list. PPG ranked #4 in the chemicals industry category and increased its overall score compared with 2022. The company also ranked #235 on the overall list, an improvement versus 2022. In the measurable categories, PPG earned its highest marks in social responsibility and use of corporate assets.

The 2023 list was derived from a group of 645 companies in 27 countries in 52 industries. More than 3,700 executives, directors and securities analysts responded to the survey. To determine the industry rankings, companies were scored by industry peers on a 1–10 scale on the traditional nine reputation drivers including innovation, people management, use of corporate assets, social responsibility, quality of management, long-term investment, financial soundness, quality of products and services and global competitiveness.

Grand Roadster Show Announces Announces Award Winners

The O’Reilly Auto Parts Grand National Roadster Show recognized the top roadsters, hot rods and custom vehicles in the country during its awards ceremony, which took place during the 2023 show in Pomona, California. The ceremony culminated this year’s show and included the presentation of two of the car world’s most coveted awards: America’s Most Beautiful Roadster (AMBR) and the Al Slonaker Memorial Award.

Chisenhall

The America’s Most Beautiful Roadster for 2023 is a '32 roadster owned and built by Jack Chisenhall.

The AMBR award is presented to a vehicle with exceptional originality, style, design and craftsmanship. It is open to all ’37-and-older U.S.-production-based roadsters, roadster pickups, Phaetons and touring cars. This year's winner, a ’32 Ford Roadster owned and built by Jack Chisenhall, bested eight other contenders to take home the title’s $12,500 prize provided by Automotive Racing Products (ARP). It also became immortalized on the award’s nine-foot-tall perpetual trophy alongside a “who's who” of hot rodding, including legendary builders including George Barris, Andy Brizio, Boyd Coddington, Troy Ladd and Chip Foose.

The AMBR-winning Deuce, built by owner, designer and fabricator Chisenhall at his shop in San Antonio, Texas, has been decades in the making. Its traditional style and tasteful lines contribute to its exceptional overall look, ultimately winning it the "most beautiful" title from a judging panel made up of seven designers, builders and experts.

The Al Slonaker Memorial Award is dedicated to the memory of Al and Mary Slonaker, who founded the Grand National Roadster Show in 1949. The award has been presented to the best non-roadster vehicle at the show each year since 1974. The winner of this year's award is a ’60 Buick Invicta Custom owned by George and Angela Eliacostas and built by CAL Automotive Creations, which also received a $12,500 prize thanks to award sponsor ARP and is now permanently etched on the perpetual trophy.

The winning Jet Age-inspired ’60 Buick Custom was tastefully modified and features a centrifugally supercharged Buick 401 Nailhead V8 with smoothed and polished block and heads. The two-door hardtop’s interior boasts rare Invicta Custom hardback bucket seats with custom pearlized leather and woven aircraft carpeting. Paying homage to the design wonders of the Boeing B-52 Stratofortress, its body lines are sleek and the brass trim is CAD-designed and precision-machined. Its one-piece machined rear bumper delivers a refined and polished flow for an overall elegant and aerospace-inspired final product, more than 10 years in the making from the Bennington, Nebraska-based shop.

More than 600 individual awards were presented during the closing ceremonies of the Grand National Roadster Show, which has earned its reputation as “The Grand Daddy of Them All” by showcasing more than 1,000 world-class roadsters, hot rods, musclecars and customs while attracting tens of thousands of fans throughout the weekend.

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA News. Send your items for consideration to editors@sema.org.

Tue, 02/07/2023 - 11:56
Ranger Raptor

Here’s a first look at the ’24 Ford Ranger Raptor completely undisguised.

Ford officially debuted the next-gen Ranger last February, but only showed the E.U. and Global trims. It was crickets when it came to the U.S. market other than a guarantee from Jim Farley that the Ranger Raptor would be on sale sometime in 2023.

Looking at these shots, the U.S. Ranger Raptor will be nearly identical to the Global Ranger Raptor. The only exterior differences we can see are a sliding rear window, a high-mount brake light, a backup camera and reflectors on the front fender flares. Inside, the U.S. Ranger Raptor looks identical to the global model, with not a single change in plain sight.

Powertrain options are expected to remain the same with a twin-turbo 3.0L V6 that’s said to make 392 hp and 430 lb.-ft. of torque, although those numbers may be brought in line with the Bronco Raptor (418 hp and 440 lb.-ft.).

Expect an official debut for the U.S. Ranger Raptor in the coming months.

Ranger Raptor

Photo credit: Brian Williams, SpiedBilde