Chip Foose created a rendering of the WD-40/SEMA Cares Foose Ford F-150 at the SEMA Garage – Industry Innovations Center.

By SEMA Editors

Chip Foose and WD-40 are teaming up again, this time to design a custom off-road truck that will be the first vehicle built inside the new, state-of-the-art SEMA Garage – Industry Innovations Center. The project recently kicked off when Foose arrived at the SEMA Garage August 19, armed with only a sketch pad, some stock photos of an F-150 and a giant cache of pencils and markers. After sketching out three concept variations in front of a group of young enthusiasts, Foose asked the crowd to vote for their choice on the direction of the buildup. With the winning concept chosen, Foose then completed a detailed drawing of the project.

From here, the torch has been passed on to a special team of mechanics and builders which includes the young guests that voted on the winning design for the F-150. In fact, Foose Design and WD-40—through a partnership with the Alex Xydias Center for Automotive Arts—will have leading SEMA manufacturers working alongside a talented group of underprivileged teens and young adults, to install parts and equipment on the Foose-inspired vehicle, dubbed the WD-40/SEMA Cares Foose Ford F-150.

All work for the build program will be done at the recently opened SEMA Garage-Industry Innovations Center in Diamond Bar, California—a facility that allows SEMA-member companies to test and prototype parts, try its 3D modeling and printing and use its full-scale photo studio, among other things.

Instead of being auctioned like previous WD-40/SEMA Cares vehicles, the enhanced ’13 Ford F-150 Lariat will be raffled off to one lucky winner in the spring of 2014, with all of the proceeds going to three SEMA Cares charities. With raffle tickets costing only $50 starting November 1, 2013, owning a Foose-inspired truck is now more accessible than ever to all automotive enthusiasts. Proceeds from the raffled vehicle will benefit the SEMA Memorial Scholarship Fund, Childhelp and Victory Junction.

This is the sixth vehicle WD-40 Co. and SEMA Cares have teamed up to build and the fourth vehicle Chip Foose has designed with them. To date, WD-40/SEMA Cares vehicles have raised more than $575,000 for SEMA Cares charities. 

	Chip Foose created a rendering of the WD-40/SEMA Cares Foose Ford F-150 at the SEMA Garage – Industry Innovations Center.

By SEMA Editors

Chip Foose and WD-40 are teaming up again, this time to design a custom off-road truck that will be the first vehicle built inside the new, state-of-the-art SEMA Garage – Industry Innovations Center. The project recently kicked off when Foose arrived at the SEMA Garage August 19, armed with only a sketch pad, some stock photos of an F-150 and a giant cache of pencils and markers. After sketching out three concept variations in front of a group of young enthusiasts, Foose asked the crowd to vote for their choice on the direction of the buildup. With the winning concept chosen, Foose then completed a detailed drawing of the project.

From here, the torch has been passed on to a special team of mechanics and builders which includes the young guests that voted on the winning design for the F-150. In fact, Foose Design and WD-40—through a partnership with the Alex Xydias Center for Automotive Arts—will have leading SEMA manufacturers working alongside a talented group of underprivileged teens and young adults, to install parts and equipment on the Foose-inspired vehicle, dubbed the WD-40/SEMA Cares Foose Ford F-150.

All work for the build program will be done at the recently opened SEMA Garage-Industry Innovations Center in Diamond Bar, California—a facility that allows SEMA-member companies to test and prototype parts, try its 3D modeling and printing and use its full-scale photo studio, among other things.

Instead of being auctioned like previous WD-40/SEMA Cares vehicles, the enhanced ’13 Ford F-150 Lariat will be raffled off to one lucky winner in the spring of 2014, with all of the proceeds going to three SEMA Cares charities. With raffle tickets costing only $50 starting November 1, 2013, owning a Foose-inspired truck is now more accessible than ever to all automotive enthusiasts. Proceeds from the raffled vehicle will benefit the SEMA Memorial Scholarship Fund, Childhelp and Victory Junction.

This is the sixth vehicle WD-40 Co. and SEMA Cares have teamed up to build and the fourth vehicle Chip Foose has designed with them. To date, WD-40/SEMA Cares vehicles have raised more than $575,000 for SEMA Cares charities. 

	Chip Foose created a rendering of the WD-40/SEMA Cares Foose Ford F-150 at the SEMA Garage – Industry Innovations Center.

By SEMA Editors

Chip Foose and WD-40 are teaming up again, this time to design a custom off-road truck that will be the first vehicle built inside the new, state-of-the-art SEMA Garage – Industry Innovations Center. The project recently kicked off when Foose arrived at the SEMA Garage August 19, armed with only a sketch pad, some stock photos of an F-150 and a giant cache of pencils and markers. After sketching out three concept variations in front of a group of young enthusiasts, Foose asked the crowd to vote for their choice on the direction of the buildup. With the winning concept chosen, Foose then completed a detailed drawing of the project.

From here, the torch has been passed on to a special team of mechanics and builders which includes the young guests that voted on the winning design for the F-150. In fact, Foose Design and WD-40—through a partnership with the Alex Xydias Center for Automotive Arts—will have leading SEMA manufacturers working alongside a talented group of underprivileged teens and young adults, to install parts and equipment on the Foose-inspired vehicle, dubbed the WD-40/SEMA Cares Foose Ford F-150.

All work for the build program will be done at the recently opened SEMA Garage-Industry Innovations Center in Diamond Bar, California—a facility that allows SEMA-member companies to test and prototype parts, try its 3D modeling and printing and use its full-scale photo studio, among other things.

Instead of being auctioned like previous WD-40/SEMA Cares vehicles, the enhanced ’13 Ford F-150 Lariat will be raffled off to one lucky winner in the spring of 2014, with all of the proceeds going to three SEMA Cares charities. With raffle tickets costing only $50 starting November 1, 2013, owning a Foose-inspired truck is now more accessible than ever to all automotive enthusiasts. Proceeds from the raffled vehicle will benefit the SEMA Memorial Scholarship Fund, Childhelp and Victory Junction.

This is the sixth vehicle WD-40 Co. and SEMA Cares have teamed up to build and the fourth vehicle Chip Foose has designed with them. To date, WD-40/SEMA Cares vehicles have raised more than $575,000 for SEMA Cares charities. 

	Chip Foose created a rendering of the WD-40/SEMA Cares Foose Ford F-150 at the SEMA Garage – Industry Innovations Center.

By SEMA Editors

Chip Foose and WD-40 are teaming up again, this time to design a custom off-road truck that will be the first vehicle built inside the new, state-of-the-art SEMA Garage – Industry Innovations Center. The project recently kicked off when Foose arrived at the SEMA Garage August 19, armed with only a sketch pad, some stock photos of an F-150 and a giant cache of pencils and markers. After sketching out three concept variations in front of a group of young enthusiasts, Foose asked the crowd to vote for their choice on the direction of the buildup. With the winning concept chosen, Foose then completed a detailed drawing of the project.

From here, the torch has been passed on to a special team of mechanics and builders which includes the young guests that voted on the winning design for the F-150. In fact, Foose Design and WD-40—through a partnership with the Alex Xydias Center for Automotive Arts—will have leading SEMA manufacturers working alongside a talented group of underprivileged teens and young adults, to install parts and equipment on the Foose-inspired vehicle, dubbed the WD-40/SEMA Cares Foose Ford F-150.

All work for the build program will be done at the recently opened SEMA Garage-Industry Innovations Center in Diamond Bar, California—a facility that allows SEMA-member companies to test and prototype parts, try its 3D modeling and printing and use its full-scale photo studio, among other things.

Instead of being auctioned like previous WD-40/SEMA Cares vehicles, the enhanced ’13 Ford F-150 Lariat will be raffled off to one lucky winner in the spring of 2014, with all of the proceeds going to three SEMA Cares charities. With raffle tickets costing only $50 starting November 1, 2013, owning a Foose-inspired truck is now more accessible than ever to all automotive enthusiasts. Proceeds from the raffled vehicle will benefit the SEMA Memorial Scholarship Fund, Childhelp and Victory Junction.

This is the sixth vehicle WD-40 Co. and SEMA Cares have teamed up to build and the fourth vehicle Chip Foose has designed with them. To date, WD-40/SEMA Cares vehicles have raised more than $575,000 for SEMA Cares charities. 

By SEMA Editors

	Exhibiting companies with special pricing, promotions, two-for-one offers, Show demonstrations and other incentives or specials are encouraged to let SEMA know.

SEMA Show exhibitors are invited to generate more opportunities and awareness for their company and products by announcing SEMA Show incentives in SEMA eNews.

Exhibiting companies with special pricing, promotions, two-for-one offers, Show demonstrations and other incentives or specials are encouraged to let SEMA know.

The following are submissions received to date:

• EnerSys is offering a special discounted rate for ODYSSEY battery orders placed at the 2013 SEMA Show via the ODYSSEY Battery online store kiosk. Visit the ODYSSEY Battery Booth #24863 in Central Hall of the Las Vegas Convention Center for more details.

• NitroFill E-170: $6495 plus freight. Includes four 26-ft. tire fill hoses with clip-on air chucks. Includes limited lifetime warranty. NitroFill E-160: $3995 plus freight. Includes four 26-ft. tire fill hoses with clip-on air chucks. Includes limited lifetime warranty. NitroFill E-135: $1995 plus freight. Includes one 26-ft. tire fill hose with clip-on air chuck. Includes limited lifetime warranty. NTM-25 Cap Kits: $17/each. Includes five aluminum "NitroFill" valve caps, windshield cling, keychain ring and tag number. Includes 12 months unlimited prepaid roadside assistance, $200 tire repair/replacement coverage, 14 professional newsletters, 12 monthly text messages and unlimited access to the NitroFill dealer menu. For more information, visit NitroFill in Booth #41087.

• ORACLE Lighting is offering pre-paid freight on all stocking orders over $1,000 from now until November 22 for SEMA members. Interested dealers are encouraged to visit www.oraclelights.com or call 800-407-5776.

To be included, send information to editors@sema.org and include "Show Specials" in the subject line of the e-mail.

For more information on the 2013 SEMA Show, visit www.SEMAShow.com.

By SEMA Editors

	Exhibiting companies with special pricing, promotions, two-for-one offers, Show demonstrations and other incentives or specials are encouraged to let SEMA know.

SEMA Show exhibitors are invited to generate more opportunities and awareness for their company and products by announcing SEMA Show incentives in SEMA eNews.

Exhibiting companies with special pricing, promotions, two-for-one offers, Show demonstrations and other incentives or specials are encouraged to let SEMA know.

The following are submissions received to date:

• EnerSys is offering a special discounted rate for ODYSSEY battery orders placed at the 2013 SEMA Show via the ODYSSEY Battery online store kiosk. Visit the ODYSSEY Battery Booth #24863 in Central Hall of the Las Vegas Convention Center for more details.

• NitroFill E-170: $6495 plus freight. Includes four 26-ft. tire fill hoses with clip-on air chucks. Includes limited lifetime warranty. NitroFill E-160: $3995 plus freight. Includes four 26-ft. tire fill hoses with clip-on air chucks. Includes limited lifetime warranty. NitroFill E-135: $1995 plus freight. Includes one 26-ft. tire fill hose with clip-on air chuck. Includes limited lifetime warranty. NTM-25 Cap Kits: $17/each. Includes five aluminum "NitroFill" valve caps, windshield cling, keychain ring and tag number. Includes 12 months unlimited prepaid roadside assistance, $200 tire repair/replacement coverage, 14 professional newsletters, 12 monthly text messages and unlimited access to the NitroFill dealer menu. For more information, visit NitroFill in Booth #41087.

• ORACLE Lighting is offering pre-paid freight on all stocking orders over $1,000 from now until November 22 for SEMA members. Interested dealers are encouraged to visit www.oraclelights.com or call 800-407-5776.

To be included, send information to editors@sema.org and include "Show Specials" in the subject line of the e-mail.

For more information on the 2013 SEMA Show, visit www.SEMAShow.com.

By SEMA Editors

	The online version of the Product & Catalog Showcase was featured in the 2012 SEMA Show Directory.

Generate buzz for your products and services by participating in the 2013 Product and Catalog Showcase featured in the 2013 SEMA Show Directory.

The Product and Catalog Showcase is one of the most cost-effective ways to advertise, helping members reach more customers specific to the specialty-equipment market. Don't miss out on the opportunity to be featured in the annual 2013 SEMA Show Directory. Guarantee yourself a spot in this highlighted showcase, and boost your branding efforts!

Simply provide a four-color image of your new product or your catalog cover, along with about 75 words of text and we'll build a 1/6-page ad for you. The cost is $250 and space is limited, so don't delay.

View the online version of the 2012 Product & Catalog Showcase.

To get started, contact Brian Paik at 909-978-6677 or Monica Terlouw at 909-978-6695.

By SEMA Editors

	The online version of the Product & Catalog Showcase was featured in the 2012 SEMA Show Directory.

Generate buzz for your products and services by participating in the 2013 Product and Catalog Showcase featured in the 2013 SEMA Show Directory.

The Product and Catalog Showcase is one of the most cost-effective ways to advertise, helping members reach more customers specific to the specialty-equipment market. Don't miss out on the opportunity to be featured in the annual 2013 SEMA Show Directory. Guarantee yourself a spot in this highlighted showcase, and boost your branding efforts!

Simply provide a four-color image of your new product or your catalog cover, along with about 75 words of text and we'll build a 1/6-page ad for you. The cost is $250 and space is limited, so don't delay.

View the online version of the 2012 Product & Catalog Showcase.

To get started, contact Brian Paik at 909-978-6677 or Monica Terlouw at 909-978-6695.

By SEMA Editors

	The online version of the Product & Catalog Showcase was featured in the 2012 SEMA Show Directory.

Generate buzz for your products and services by participating in the 2013 Product and Catalog Showcase featured in the 2013 SEMA Show Directory.

The Product and Catalog Showcase is one of the most cost-effective ways to advertise, helping members reach more customers specific to the specialty-equipment market. Don't miss out on the opportunity to be featured in the annual 2013 SEMA Show Directory. Guarantee yourself a spot in this highlighted showcase, and boost your branding efforts!

Simply provide a four-color image of your new product or your catalog cover, along with about 75 words of text and we'll build a 1/6-page ad for you. The cost is $250 and space is limited, so don't delay.

View the online version of the 2012 Product & Catalog Showcase.

To get started, contact Brian Paik at 909-978-6677 or Monica Terlouw at 909-978-6695.

By SEMA Editors

	The online version of the Product & Catalog Showcase was featured in the 2012 SEMA Show Directory.

Generate buzz for your products and services by participating in the 2013 Product and Catalog Showcase featured in the 2013 SEMA Show Directory.

The Product and Catalog Showcase is one of the most cost-effective ways to advertise, helping members reach more customers specific to the specialty-equipment market. Don't miss out on the opportunity to be featured in the annual 2013 SEMA Show Directory. Guarantee yourself a spot in this highlighted showcase, and boost your branding efforts!

Simply provide a four-color image of your new product or your catalog cover, along with about 75 words of text and we'll build a 1/6-page ad for you. The cost is $250 and space is limited, so don't delay.

View the online version of the 2012 Product & Catalog Showcase.

To get started, contact Brian Paik at 909-978-6677 or Monica Terlouw at 909-978-6695.