The time of year when consumers purchase specialty equipment often dictates planning for inventory levels and new-product unveilings. So when are consumers most likely to purchase custom parts and accessories for their rides? Data taken from the 2007 Automotive Lifestyles survey of enthusiast-magazine subscribers shows that consumers are most likely to purchase specialty equipment during the spring and summer months of the "driving season." Both car and light-truck owners seem to follow the same purchase behavior pattern, as shown in the table below.
SEMA eNews highlights the websites of SEMA-member companies through the Hot Links to Cool Sites section each week. SEMA members: To be included in Hot Links to Cool Sites, e-mail your company name and website to eNews@sema.org. Note: make sure to include “Hot Links” in the subject line of the e-mail.
SEMA-member companies have posted several new listings for job opportunities at www.sema.org/classifieds. Working for a SEMA-member company has many advantages. In addition to working for a company that supports and contributes to the success of the overall industry, being employed by a SEMA-member company enable the employee to participate in webinars, access free market research, join SEMA committees and more. The newest classified listings posted under Positions Available include:
Dates and locations for several upcoming SEMA-sponsored shows and activities have been announced. Details are:
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Hot Rod Industry Alliance (HRIA)
HRIA's Long-Range Planning Meeting is set for 8:00 a.m.–12:00 p.m., Friday, January 11, at the Monte Carlo Resort & Casino, Las Vegas. Open to all members eager to engage in discussions about the needs of the hot-rod industry, the meeting is the ideal venue to learn what the council is planning for the future, current council programs and help shape the group's direction for the upcoming year. For more information, contact Jan Desma at email@example.com.
OnSight Solutions hired Douglas R. Dowdy as its director of franchise sales. In this newly created position, Dowdy is responsible for all of the company’s franchise sales and support. Dowdy's background includes 18 years of sales, sales management, franchising and customer service experience.
MIDGET MADNESS: Anderson (Indiana) Speedway, long the home of the annual Little 500 sprint-car race, has scheduled a 400-lap midget race for its quarter-mile asphalt oval. The event is scheduled July 26 and is expected to pay $7,000 to the winner.
TOP DOGS: Donny Schatz, Jon Stanbrough and Gary Wright were voted the Drivers of the Year by the respective North American 410, Non-winged and 360 Sprint Car Polls. The combined polls also awarded the Outstanding Contribution to the Sport Award to longtime USAC media director Dick Jordan.
ALL BROWN WANTS FOR CHRISTMAS IS HIS DRIVER’S LICENSE: Antron Brown shocked POWERade Series faithful when the popular Pro Stock Motorcycle rider announced he’d be behind the wheel of one of the sport’s most powerful machines in 2008: the Matco Tools Top Fuel dragster. Brown’s gotten in a few training passes since trading two wheels for four, and he’ll continue testing in Gainesville, Florida, this week.
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