As the electric-vehicle (EV) aftermarket evolves and changes, engineers, programmers and product developers must understand how to keep an electric vehicle battery safe and at peak performance levels.
During the webinar “EV Calibration” presented by the SEMA Emerging Trends & Technology Network (ETTN), September 28, at 12:30 p.m. (PDT), participants will learn how a battery’s vehicle control unit (VCU) operates and why it performs the way it does. Attendees will hear from Kirk Miller, an expert in the performance aftermarket who focuses on the tuner, EV and motorsports market segments. As vice president of sales and marketing for AEM Electronics/AEM EV, Miller will break down the basics for working on EVs.
This will be a detailed session covering information that is communicated to and from the battery management system (BMS), and what the VCU does with regard to reacting to performance demands and/or de-rating due to changes in temperature, current and voltage that are outside of what is determined to be ideal. Miller will answer participants’ questions live.
The wheel and tire aftermarket represents a diverse network of professionals from complementary backgrounds. Whether it be media or warehouse distributor, manufacturers or service providers, retailers, marketing gurus or manufacturing representatives, each discipline works together to establish a strong foundation that benefits the industry as a whole.
To help its members build quality business relationships, expand their professional network, and learn how they can work with other wheel and tire companies, the SEMA Wheel & Tire Council (WTC) will host a virtual networking event on September 28 at 4:00 p.m. (PDT).
Attendees will be introduced to other WTC members and meet members from complementary areas of expertise. Members within common disciplines will network among themselves, giving participants the greatest value. They will be able to discuss what their companies do, share pivotal moments in their careers, talk about current projects, career advice and more. If you work in the wheel and tire industry, start creating quality connections by registering today.
SEMA Show exhibitors and attendees preparing for the 2022 SEMA Show can lock in the guaranteed lowest hotel rate now by booking in the SEMA Show Block.
Making hotel reservations in the Block provides you with the most affordable and convenient options for a wide range of hotels located on and off the Strip.
Several Las Vegas hotels are offering free parking to those who book in the SEMA Show block.
All of the hotels available through the SEMA Show Block come with a low-price guarantee. To help ensure that your price remains the lowest, SEMA will price-match lower advertised rates, even after your reservations are set. Whether you're looking for your favorite place to stay, or for a hotel within close proximity to the Show, you can book with confidence knowing you will get the rooms you need at the the most affordable price available.
The SEMA Show also provides shuttle service to and from the Show for the hotels listed that are not within walking distance to the Las Vegas Convention Center.
There are more than 45 hotels available in the block. For more information on the hotels listed below, including rating, price per night and distance from the Las Vegas Convention Center, visit www.SEMAShow.com.
Driving to the Show? See the list below for hotels offering free parking and book through the SEMA Show Block to secure your stay.
Cosmopolitan of Las Vegas – $269 per night
Downtown Grand Las Vegas – $125.50 per night
Encore – $265 per night
Golden Nugget Las Vegas Hotel & Casino – $138 per night
Hilton Grand Vacations Club Flamingo – $282 per night
Hilton Grand Vacations Club Paradise – $281 per night
Are you hunting for a new job? The SEMA Career Center has a comprehensive listing of automotive-related job openings around the country. Here are some of the latest jobs posted to the website.
The inside sales representative will be responsible for driving rapid sales and margin growth for ECS Tuning and Turner Motorsport through answering calls, emails, live chat and social-media channels, while providing customers with best-in-class service and support. This rapid growth will be achieved by closing new sales leads over the phone, live chat, email, social media/forums and retaining existing customers through service. Candidates must be a car enthusiast.
Cognito Motorsports is hiring a manufacturing process engineer responsible for improving the processes, documentation and efficiencies applied at each stage of the product production cycle, from building-to-packaging-to-shipping. This position will work with cross-functional teams, including engineering, manufacturing, assembly/packaging, marketing and contract manufacturers to establish and refine production processes and workflows. Additional responsibilities include concurrently developing, reviewing and improving detailed bills of operations for new and existing products with a focus on manufacturing and assembly efficiency, quality control, repeatability and timely completion.
Edelbrock Group is hiring a powertrain calibration technician to support customers by supplying the proper calibrations for their vehicles, troubleshoot customer issues with supercharger installation, install test instrumentation on research and development vehicles and run power curves and emissions traces on chassis dynos. Candidates should have a EFI tuning school certificate and a minimum of five years of experience calibrating powertrains.
Exhibitors of the 2022 SEMA Show are invited to expand their reach, product exposure and Show-floor presence by offering products to builders through the Products for Project-Vehicle Builders list. The list connects manufacturers with builders looking to create or complete a vehicle project.
The list, which will be updated in SEMA News, features product offers and contact information provided by confirmed SEMA Show exhibitors. Builders interested in obtaining a product use the information to contact exhibitors directly. With each project vehicle required to be supported by a current 2022 SEMA Show exhibitor, all product-placement decisions, negotiations and agreements are the responsibility of the exhibiting manufacturer and the builder.
The list is open to exhibitors of the 2022 SEMA Show only. To be included in the list, complete the form.
Exhibitors: Each submission will appear on a first-come, first-served basis. As participation increases, all submissions will also be archived on www.SEMAShow.com.
Note: For verification purposes, the Project-Vehicle Builders form must be used to participate in the program; email submissions will not be included in the list. Participation in the list does not guarantee product or vehicle placement at the 2022 SEMA Show.
Registration for the 2022 SEMA Show, the premier gathering for the automotive specialty-equipment industry, is now open at www.semashow.com/register.
Taking place November 1–4 at the Las Vegas Convention Center, the 2022 SEMA Show will build upon the positive momentum following last year’s event, which successfully connected the $47.8 billion industry in person in what was the largest automotive trade show in North America since the pandemic shut everything down in 2020.
“The SEMA Show is where industry professionals go to grow existing relationships, create new ones and push their businesses forward,” said Tom Gattuso, SEMA vice president of events. “Exhibitors are eager to showcase their products and services to the tens of thousands of qualified professionals in attendance.”
Anticipation for this year's SEMA Show ramped up in recent weeks as exhibitors selected their booth locations during Priority Space Selection, a weeks-long process that took place May 2–18.
“Enthusiasm for the 2022 Show continues to exceed last year’s, with more than 1 million sq. ft. of exhibitor space already committed for the 2022 SEMA Show and confirmed spaces running 25% above last year,” said Warren Kosikov, SEMA vice president of sales.
Attendees at the 2022 SEMA Show will learn about the latest products, trends and technology in the industry from manufacturers exhibiting throughout the entire Las Vegas Convention Center, including the surrounding parking lots. Educational seminars led by industry experts and networking events that bring market niches together will also be available during the four-day trade event.
“Our industry continues to thrive despite current challenges in the marketplace, and last year’s event proved that the value of conducting business and networking face-to-face can never be replaced,” said Gattuso. “Our mission is to help continue that momentum by providing an unparalleled experience that builds meaningful business relationships.”
Registration for the 2022 SEMA Show is offered in three categories—attendee, exhibitor and media—and everyone must qualify to attend. Attendees are encouraged to register early at www.semashow.com/register so they can secure their credentials and receive updates on breaking news from the 2022 SEMA Show.
Attendees are encouraged to check the floorplan to see where the companies they need to interact with will be located at the 2022 SEMA Show.
For more information about qualifying documents and the 2022 SEMA Show, log on to www.semashow.com.
SEMA members are invited to join Tom Gattuso, SEMA vice president of events, for a Facebook and Instagram live chat about the 2022 SEMA Show on Wednesday, September 14, at 12:00 p.m. (PDT).
Taking place on the SEMA Future Leaders Network (FLN) Facebook page and FLN Instagram (@fln_sema), the live discussion will help members get the most out of their experience at the week-long, trade-only event taking place November 1–4 in Las Vegas. Gattuso will share updates on the current status of this year’s Show, what to expect in November and tips to make navigating the Las Vegas Convention Center easier and more efficient.
There is no other event in the automotive industry where you can discover emerging trends, see thousands of new products, speak directly to experts from the manufacturing companies and build business knowledge through more than 70 free, professional, skill-enhancing education sessions. Get your questions ready and tune in.
SEMA members can get detailed data and the newest insights about the industry’s single-biggest segment in the automotive aftermarket: pickup accessorization. Learn how the segment has evolved, including sales forecasts and types of parts pickup accessorizors buy and how they buy them, by downloading the new “2022 SEMA Pickup Accessorization Report” at www.sema.org/research.
The new report, which finds that nearly half of all late-model pickups are modified with specialty-equipment parts, is the latest report from SEMA Market Research that helps members understand where the opportunities are and how to best connect with pickup accessorizors.
Additionally, SEMA members can access the recorded webinar focused on the report at no cost here. The webinar features the SEMA Market Research analysts as they break down the findings.
The report and the recorded webinar are available free to SEMA members.
The deadline for both domestic and international 2022 SEMA Show attendees to register online for $40 is Friday, September 30. After the deadline, the registration price increases to $90. In addition, the badge-mailing deadline is September 30 for domestic attendees and September 16 for international attendees, after which badges must be picked up on-site.
Attendees of the 2022 SEMA Show will learn about the latest products, trends and technology in the industry from manufacturers exhibiting throughout the entire Las Vegas Convention Center, including the surrounding parking lots. Educational seminars led by industry experts and networking events that bring market niches together will also be available during the four-day trade event.
With your SEMA Show badge, not only do you get access to thousands of products, exhibitors and custom vehicles throughout the Las Vegas Convention Center, you also gain entrance to the Show’s official after-party, SEMA Ignited. Here are some other features available at the Show.
SEMA Overland Experience
West Hall, Booth #62236
Returning to the SEMA Show for 2022, SEMA Overland Experience casts a spotlight on the fast-growing adventure lifestyle sector that encompasses every backcountry activity from camping and fishing to kayaking and ATV riding. This special exhibit will include dozens of customized vehicles with fully popped-out tents, survival accessories and portable kitchen systems all displayed among exhibitors supporting the growing overlanding market.
New Products Showcase
Upper South Hall, Booth #31307
The New Products Showcase enables buyers to focus their efforts on the companies they need to see to keep the product pipelines active and their inventories fresh, and media attendees can get a glimpse of the latest trends to emerge from the industry’s leading influencers. Additionally, scanning products with your mobile device using the SEMA Show app enables communications between buyers and exhibiting companies to generate leads and drive future sales.
SEMA Electrified
North Hall, Booth #11268
SEMA Electrified offers the industry an opportunity to see where this growing segment might take us in the next five to 10 years and beyond. Experience for yourself the surprising technologies that are advancing and redefining the performance aftermarket. At SEMA Electrified, you’ll encounter some incredible custom electric-vehicle conversions and noteworthy parts and products that are currently driving the market.
SEMA Cruise
SEMA Ignited
More than 1,000 vehicles will take part in the SEMA Cruise, which proceeds toward the West Hall parking lot and SEMA Ignited—the Show’s official after-party—which is open to the public. Spectators have a ringside seat to view the coolest cars on the planet, and the Cruise has become one of the Show’s most anticipated events.
