By SEMA News Editors
SEMA has unveiled the winners of the 2026 SEMA Show Media's Choice program, celebrating the new products that will resonate with the audiences of some of the most notable and influential media outlets covering the automotive aftermarket.
This year, a panel of 18 editors representing top consumer, enthusiast and trade publications explored the New Products Showcase to identify the products they believe will capture the attention of enthusiasts, builders, retailers and industry professionals alike.
The award-winning products, alongside hundreds of breakthrough aftermarket innovations, were on display in the New Products Showcase during the 2026 SEMA Show, offering attendees a firsthand look at the industry's latest advancements.
The 2026 SEMA Show Media's Choice award winners are:
Autobody News
Judge: Lisa McArdle
- Celette | WebTools
- KECO Body Repair Products | KECO XR2 GPR System
- Mirka | DEXOS 1230X M HEPA AFC
Auto Italia Magazine
Judge: Mike Rysiecki
- CTEK | RB 1500 Booster
- Gtechniq | GT1 Ceramic Coating Kit
- Valvetronic Designs | Ford Mustang HEX Pipe Midpipe
AutoZulia International
Judge: Henry Pierini
- Performance Electronics | OBDII Blocker
- Specialty Auto Parts USA/Proform | Brushless Ultra-high Efficiency Stack Plate Cooler
- Vapor Trapper | Vapor Trapper
CEoutlook
Judge: James Chevrette
- DS18 Car Audio | Project360.88
- Firstech | Compustar 710HD Vehicle Infotainment System
- VUEROID Dashcam | H1 4K Infinite
Collision Repair Magazine
Judge: William Simmons
- 3M Automotive Aftermarket Division | 3M Precision Finish Nozzle -- 5 nozzles/box
- Celette | WebTools
- Revv | Identify by AirPro + Revv
Dealernews
Judge: Robin Hartfiel
- Kawasaki Motors | KX327
- Stinger | Horizon XTR
- Denago PowerSports | RanchHawk 650FI 4x4
Generation 4x4 Magazine
Judge: Jerome Andre
- Broken Rock | Max Clearance Hitch Roller
- Gtechniq | GT1 Ceramic Coating Kit
- MARSTRAIL | MARSTRAX: MARSTRAX MT3
Hot Rod
Judge: KJ Jones
- Edelbrock Group | FAST LS XCR LS3 Intake Manifold 112 MM
- Livernois Motorsports & Engineering | Electronic Returnless Dual Fuel Pump System for 2015-2026 F150
- Scoggin Dickey Parts Center | Hellcat Flex Fuel Kit
MotoIQ
Judge: Mike Kojima
- Auto Meter | COBB Tuning: CAN Gateway for Factory ECU Sensor Expansion
- Corsa/Haltech | Haltech Ti8HP
- Hoosier Racing Tire | Hoosier TrackAttack Pro ECE R117
New Tune Up
Judge: Luis Zschocke
- Collino | Inline 6-cyl 292 250 Chevy Intake Manifold
- McLeod Racing | McLeod RXT 3D for 2011-2017 Mustang with TREMEC Magnum
- Speedmaster | GM Powerglide 10 Clutch Drum Assembly Kit
On All Cylinders
Judge: Paul Sakalas
- American Autowire | Track20 Modular Wiring System
- Corsa/Haltech | Rebel K
- McLeod Racing | Silver Sport M22-Style 4-Speed Manual Transmission
OVR Magazine
Judge: Jerry Tsai
- Scosche Industries | MagicMount SL Grip Starlink Compatible Bar Grip
- Vintage Air | 89-90 Totota FJ 60/62 Gen 5 SureFit kit
- Warn Industries | ZEON XC 12-S for Hidden Winch Mounts
Performance Digital Entertainment
Judge: Guillermo Moeller
- NAPA | NAPA XcceleratoR XR Training Goggles
- Ridetech | Ridetech Bolt-On 4-Link
- Summit Racing Equipment | Quick Change LS Valve Spring Compressor
Pro Tool Reviews
Judge: Clint DeBoer
- Milwaukee Tool | M18 FUEL STRIKER Hammer Chisel
- Westin/Superwinch | EZ Grid Bed Mat
- Wiha Tools | Metric MagicRing Ratcheting Wrench Tray Set
Revista Garagem Old School
Judge: Ludmilla Kruppa
- Flaming River Industries | Watertight Swivel Floor Mount Series
- Street Juice Products | Them Thangz
- Vapor Trapper | Vapor Trapper
THE SHOP
Judge: Jef White
- RANDYS Worldwide | USA Standard / Zumbrota - NSG370 Upgraded Shift Tower Assembly - 2005-2018 Jeep
- TMI Products | TMI Late Model Leather Upholstery
- Wilwood Disc Brakes | XRS Six Piston radial mount Street Performance Calipers
Tire Business
Judge: David Manley
- Auto Meter | COBB Tuning: Accessport for non-hybrid Toyota Sequoia (23+) and Tundra (22+)
- Holley Performance Products | 1955-1986 Jeep CJ Cluster
- Tmat Products | Fishing Rod Holder with Tmat Anchors
Traction
Judge: Matthew Walker
- Atturo Tire | Trail Blade XTS
- Turbo Tires | Lexani RFX Max
- Venom Power Tire/Predator Tire | Apex Striker
