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Plan for These Must-See Moments: 2026 SEMA Show Vehicle Reveal Schedule

By SEMA News Editors

SEMA Show vehicle unveiling.

 

The Vehicle Reveal Schedule for the 2026 SEMA Show––November 3-6 in Las Vegas––is now available, featuring an action-packed lineup of jaw-dropping builds, custom creations, OEM debuts and first-look vehicle unveilings from across the automotive aftermarket. 

From high-horsepower performance machines to innovative conversions and one-of-a-kind custom projects, the vehicle reveals showcase the creativity, craftsmanship and engineering that define the SEMA Show experience. Attendees will be among the first to see the industry's most anticipated builds as they make their public debut on the world's biggest automotive stage. 

Whether you're looking for the next trend, the latest inspiration or simply want to experience the excitement of a live reveal, these vehicle unveilings deliver can't-miss moments throughout Show week. 

Qualified attendees are encouraged to register now and secure their badges in advance. For more information, visit SEMAshow.com. 

Official 2026 SEMA Show Vehicle Reveal Schedule  

(As of October 20, 2026; all times PST; subject to change) 

Tuesday, November 3 
  • 9:00 a.m.-9:20 a.m.––RDMBUILDS: MISTRESS (Booth #20044) 
  • 9:00 a.m.-9:20 a.m.––RDMBUILDS: 1 of 4 IN THE WORLD (Booth #20044) 
  • 9:00 a.m.-9:20 a.m.––Speedmaster: CAL Automotive Creations Debut (Booth #22351) 
  • 9:15 a.m.-9:35 a.m.––WD-40: '06 Lamborghini Murcielago (Booth #24493) 
  • 9:30 a.m.-10:50 a.m.––Hushmat and Zycoat: '65 Dodge A100 (Booth #23095)
  • 10:00 a.m.-10:20 a.m.––Mobile Environmental Solutions, LLC: '96 Chevrolet Tahoe (Booth #35217) 
  • 10:00 a.m.-10:20 a.m.––Dapper Lighting: Forged in Carbon: Carbon R + Ronin Debut (Booth #23791) 
  • 10:15 a.m.-10:35 a.m.––Dapper Lighting: Born in Darkness: Onyx + Black Widow Debut (Booth #23791) 
  • 10:00 a.m.-10:20 a.m.––Dynamat: '67 Chevrolet Corvette (Booth #22689)  
  • 10:30 a.m.-10:50 a.m.––Terrain Tamer 4WD: Steve Irwin's Landcruiser (Booth #61021) 
  • 10:30 a.m.-10:50 a.m.––HayesX: HayesX Unveils HayesX-250 Flying Vehicle at SE (Booth #24655) 
  • 10:30 a.m.-10:50 a.m.––SPAL USA: '78 Mercedes SEL Euromod (Booth #22315)
  • 10:30 a.m.-10:50 a.m.––PWR Advanced Cooling Technology: '71 Cassar Performance & Design Chevrolet C10 SS/R (Booth #23651)  
  • 10:30 a.m.-10:50 a.m.––Ringbrothers: '65 Pontiac GTO Reveal (Booth #23889) 
  • 11:00 a.m.-11:20 a.m.––Dynamat: '36 Ford Roadster (Booth #22689) 
  • 11:00 a.m.-11:20 a.m.––Jay Leno's Garage: Rumblebee x Jay Leno (Booth #10030) 
  • 11:00 a.m.-11:20 a.m.––Elevation Off Grid: '26 Ford F-450 (Booth #58085) 
  • 11:00 a.m.-11:20 a.m.––KnightDrive TV: 1930's Art Deco Restomod Reveal (Booth #23487) 
  • 11:30 a.m.-11:50 a.m.––Meguiar's: '56 Ford F150 (Booth #22357) 
  • 11:30 a.m.-11:50 a.m.––Meguiar's: '13 Aston Martin Vantage GT3 (Booth #22357) 
  • 11:30 a.m.-11:50 a.m.––TMI Products: '55 Chevrolet Bel Air (Booth #24477) 
  • 12:30 p.m.-12:50 p.m.––BluePrint Engines: BluePrint Debuts '55 Bel Air w/ CAL Auto Creations (Booth #23243) 
  • 1:00 p.m.-1:20 p.m.––FiTech Fuel Injection: FiTech Fuel Injection Vehicle Reveal (Booth #22793)
  • 2:00 p.m.-2:20 p.m.––Dynamat: '68 Pontiac Bonneville (Booth #22689) 
  • 2:30 p.m.-2:50 p.m.––Granatelli Motor Sports: Granatelli Motor Sports to Unveil His and Hers '73 Chevrolet Trucks (Booth #24717) 

 

 Wednesday, November 4                 
  • 11:00 a.m.-11:20 a.m.––EMPI: 70th Anniversary Super Beetle Road Racer (Booth #23343) 
  • 11:00 a.m.-11:20 a.m.––Scoggin Dickey Parts Center: The Ultimate '62 Bel Air (Booth #22861) 
  • 2:30 p.m.-2:50 p.m.––Martech Corporation: Unveiling the El Loco Murcielago Kustom Batmobile (Booth #37139) 

 

Thursday, November 5
  • 4:00 p.m.-4:20 p.m.––Luxury Classic: '68 Ford Mustang (Booth #94011) 

 

The 2026 SEMA Show opens on Election Day, November 3. SEMA's Drive the Vote campaign encourages attendees to make a plan to vote before traveling to Las Vegas. Visit sema.org/vote for more information.

For information about the 2026 SEMA Show or to register, visit semashow.com.