By SEMA News Editors
The 2026 SEMA Show, November 3-6 in Las Vegas, serves as the stage for the newest products, technologies and trends shaping the automotive aftermarket. And recognized as the No. 1 destination for buyers and media at the SEMA Show, the New Products Showcase gives exhibitors a dedicated display for their latest innovations and best-selling products.
Below, preview some of the brand-new products that will debut at the 2026 SEMA show, and get a glimpse at the SEMA Show plans for a few of the industry brands that will have a presence on the Show floor.
HayesX
Booth #24655
HayesX will be unveiling it HayesX-250, an electric Vertical Takeoff and Landing (eVTOL) aircraft, at the 2026 SEMA Show, the company announced. Often referred to as a flying car, the HayesX-250 bridges the automotive and aviation worlds, and is designed and fully compliant with the US FAA Part 103 regulations for ultralight vehicles. No pilot license is required to fly the aircraft.
Key safety features include a Formula 1-inspired protective roll cage, aviation-grade materials, validated manufacturing processes, multiple layers of system redundancy and a whole-aircraft parachute system.
See HayesX on the SEMA Show floor
Juggernaut USA
Booth #12581
Juggernaut USA will be exhibiting at the SEMA Show for the first time, and will be introducing its full-coverage skid plates and underbody armor made from ¼-in. 5052-H32 aluminum, and is cut, formed and powdercoated in the company's own shop in Wheat Ridge, Colorado. No imported plates, no outsourced steps. Every plate bolts on without drilling, keeps oil-change access open and carries a lifetime manufacturer's warranty.
The company currently builds armor for Ford trucks (F-150, Raptor, Super Duty, Ranger, Expedition), Chevy and GMC HD trucks, the Toyota Tacoma, and Ram ProMaster and Mercedes Sprinter adventure vans, with more platforms on the way.
See Juggernaut USA on the SEMA Show floor
Black Forge Trucks
Booth #12010
Black Forge will debut RuggedGate, a patent-pending steel tailgate cap, at the 2026 SEMA Show.
Every late-model pickup carries a plastic cap across the top edge of the tailgate. It's a cosmetic part sitting in a structural spot. The retaining clips work loose over a few months of normal use, and the cap eventually tears off, usually under load in the middle of a job. RuggedGate is a steel tailgate cap that bolts to the truck's factory mount points.
RuggedGate installs over the existing cap, whether it's cracked, broken, or already gone. No drilling, no adhesive, no trip to a body shop. Eight pre-stamped holes land on the factory access-plate screw locations and the original screws hold it down, so install runs about two minutes. Mounted, it sits flush and looks like factory equipment.
See Black Forge Trucks on the SEMA Show floor
Apollo Sprayers
Booth #34159
Apollo Sprayers International, Inc., a manufacturer of HVLP electric painting systems, will be showcasing its Maxi-Miser line of automotive painting systems at the 2026 SEMA Show.
Maxi-Miser is Apollo Sprayers' product line built specifically for automotive collision and refinish work. Shop owners, custom paint shops and mobile technicians. Maxi-Miser systems are engineered to address overspray, transfer efficiency and compressor contamination issues directly, according to the company, and will be the focus of Apollo Sprayers' presence on the show floor. For those who have not yet worked with Maxi-Miser painting systems, the company will offer a hands-on look at the equipment in operation, along with the opportunity to speak directly with the Apollo Sprayers team members who design and support it.
Apollo Sprayers' booth will feature its core Maxi-Miser lineup, including the Maxi-Miser 3000 PRO, the PRECISION-6 PRO and the POWER-6 VS.
