By SEMA News Editors
From early morning crowds to near nonstop foot traffic, the New Products Showcase at this year's SEMA Show stood out as one of the busiest destinations of Las Vegas during Show week. Tens of thousands of buyers, media members and creators packed the aisles in Lower South Hall to examine hundreds of new parts, tools, accessories and technologies, from off-road innovations to exterior upgrades and precision equipment, up close. With more than 1,300 entries vying for recognition in 15 categories, the Showcase provided a clear look at the trends that will influence performance and personalization in the year ahead. Now, take a look at the sights and scenes from this year's New Products Showcase, capturing the innovation, energy and nonstop discovery that defined one of the Show's most popular destinations.
Want to see a list of 2025 SEMA New Product Award winners? Visit here or scroll to the bottom of this article.
Visitors of the SEMA Show New Products Showcase capture product highlights to share with colleagues and customers back home.
Hands-on product exploration remains a signature part of the SEMA Show New Products Showcase experience.
Attendees of all automotive backgrounds take a closer look at the latest innovations inside the New Products Showcase.
For those who want a second look at a product that caught their eye, you can now browse the thousands of innovative products online at SEMAShow.com. The 2025 SEMA New Product Award Winners are as follows:
Best Car Care & Protection Product
- WINNER: Ngenco Paint Protection Spray (Ngenco USA – PPS)
- Runner Up: Optima Xem (Steamericas Inc.)
Best Collision Repair & Refinish Product
- WINNER: Revv Integration Ecosystem (Revv ADAS)
- Runner Up: Multibench EXT (Spanesi)
- Runner Up: GPR+ Pro Cart (KECO Body Repair Products)
Best Emerging Technology Product
- WINNER: Dynam Labs VCU+ (Dynam Labs Inc.)
- Runner Up: Kinetic Vision (Kinetic Automation)
- Runner Up: Flush Fastener (Flush Fasteners)
Best Engineered New Product
- WINNER: '24-'25 Harley-Davidson M8 Supercharger kit (ProCharger Superchargers)
- Runner Up: E-CLIK Universal Kit for Remote Reservoir Shocks (Suspension Direct Inc.)
- Runner Up: Terminator X Bluetooth Module 558-483 (Holley Performance Brands)
Best Exterior Accessory Product
- WINNER: Hoodini' 73-'80 C/K Series Pickup/Blazer Hood Hinges, Steel (Speedway Motors)
- Runner Up: FLATED Air-Carrier - Refresh (FLATED)
- Runner Up: RealTruck MRC-3000 (REALTRUCK)
Best Interior Accessory Product
- WINNER: SRX-GM14128 (Stinger)
- Runner Up: RTX-88C-PU-X Chevy/GMC '88-'91 RTX Gauge System (Dakota Digital)
- Runner Up: Custom CTX-60-Diamond Full Backrest Bench Seat, 60-in., Rustic Brown with Chestnut Stitch (Distinctive Industries)
Best Package Design & Display Product
- WINNER: Seat Cover Solutions Mini Product Display (Seat Cover Solutions)
- Runner Up: DashPlay Connected Car Experience (Auto Meter)
- Runner Up: RealTruck Truck Bed Cover Hero Display (REALTRUCK)
Best Performance – Racing Product
- WINNER: SMART SuperCap HB1600X Starting Battery (MUXWIRING INC.)
- Runner Up: Gateway Lite (ECUMaster)
- Runner Up: TH400, 4L80-E Adjustable Low/Reverse Servo Kits (SONNAX)
Best Performance – Street Product
- WINNER: Fox Body Mustang Short Long Arm Conversion System (Detroit Speed)
- Runner Up: LOCK Sleeve - Weld-free Turbo Compressor Outlet Adapter; Suits Vibrant & Ticon Clamps (Turbosmart)
- Runner Up: '67-'68 Mustang/Cougar Stealth In-Dash Hydraulic Master Cylinder Kit (Modern Driveline)
Best Powersports & Utility Vehicle Product
- WINNER: Moto-Chok (Z-TRAK)
- Runner Up: INFLATiQ by RIMiQ Portable Tire Inflator w/ QwikFlow Technology (All-Fit Automotive + RIMiQ)
- Runner Up: Vapor Trapper (Vapor Trapper)
Best Street Rod & Custom Car Product
- WINNER: GM LS Compatible 376 c.i. Engine and ZF-8 Speed Automatic Transmission (BluePrint Engines)
- Runner Up: 2.00-in. Drop, Aluminum, Bolt-in Hub ProSpindle Kit (Wilwood Disc Brakes)
- Runner Up: Vapor Trapper (Vapor Trapper)
Best Tire & Related Product
- WINNER: INFLATiQ by RIMiQ Portable Tire Inflator w/ QwikFlow Technology (All-Fit Automotive + RIMiQ)
- Runner Up: N'Fera Sport (Nexen Tire America)
Best Tools & Equipment Product
- WINNER: SPARQ Diagnostic (SPARQ)
- Runner Up: ValvoMax Bag-in-Box Oil Change System (ValvoMax Oil Drain System)
- Runner Up: F6 Pro (Teslong)
Best Truck & Off-Road Product
- WINNER: FOX | '19-On JEEP JK/JL/JT QSE Links (FOX)
- Runner Up: Disc Brake Adapter Axle Extender (Capivara Industries LLC)
- Runner Up: 2024 Lexus GX550 1.25-3-in. LIFT 3.0 STAGE 6 Suspension System Billet with Skid Plates CDEV (RANDYS Worldwide)
Best Wheel & Related Product
- WINNER: Method 709 HD (Heavy Duty) Bead Grip Wheel with optional Forged Rings (Method Race Wheels)
- Runner Up: Method 709 Forged Impact Ring (Method Race Wheels)
- Runner Up: MT Classic Forged Wheels (Mickey Thompson Tires and Wheels)
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