By Cristian Gonzalez, SEMA News Editors
SEMA Show attendees seeking to sharpen and tune their knowledge and skills within the industry should explore the many programs offered by SEMA Education, which concludes its schedule today, Thursday, November 6.
SEMA Education comprises courses designed to develop new skills, inform industry members and foster business strategies in an engaging classroom setting, now situated on the second floor of the North Hall of the SEMA Show campus. A full schedule and breakdown of all the tracks and sessions are available at SEMAShow.com/Education.
Even better: most sessions are included with your SEMA Show registration at no extra cost, providing unmatched value for attendees seeking to expand their expertise.
Understandably, some attendees may hesitate to leave the Show floor, but SEMA classes and seminars are worth their time in gold, as emphasized by one attendee, CJ Pelletier of DIFFRNT Media in Tempe, Arizona, who attended an artificial intelligence (AI) workshop on Wednesday. "The seminar was super interesting; the speaker was amazing. Where AI is at right now, it's already doing some crazy things. We can only prepare for what's next," he said.
That sentiment was shared by Rafael De Marco of FlowLabs in Montevideo, Uruguay, who also attended the seminar and shared, "I want to expand my knowledge and get to know more and more about the technology side in the automotive world," he said. "I also attended a different seminar yesterday, the Five Ways to Make Your Business More Successful and I have another one this afternoon. [The SEMA Show education program] is the right place to make connections for us."
SEMA Education Tracks for 2025
Each SEMA education session falls under one of eight tracks. These tracks categorize sessions according to subject matter, allowing attendees to more easily find programs that fit their interests. Take a look and see which tracks catch your attention to begin planning your Show education schedule:
- Aftermarket Updates and Future Trends
- Emerging and Executive Leadership (including Dale Carnegie and the SEMA Women's Leadership Symposium)
- Inside the Shop
- Legislative and Regulatory
- Sales and Marketing
- Small Business Strategy
- Talent Management
- Vehicle Technology
Partnered Education Programs at the 2025 SEMA Show
SEMA Education also features tracks in partnership with third-party entities, adding more supporting sessions to the program. These outside organizations include the Inter-Industry Conference on Auto Collision Repair (I-CAR), Tire Industry Association (TIA) and the Society of Collision Repair Specialists (SCRS)--all of which broaden the range of the Show's specialized courses.
I-CAR is hosting hands-on MIG welding courses, as well as courses on safety protocols for working on electric vehicles with high-voltage systems. Additionally, with ADAS becoming more prevalent in modern vehicles, modifying or repairing these newer cars often requires correctly working with ADAS hardware.
You can also take advantage of I-CAR's two-course bundles to save on registration fees.
Meanwhile, Show attendees in the wheel and tire industry are finding great value in any of the TIA courses. Not only is TIA offering technical programs, but the organization is also leading courses that can help tire retailers protect themselves from liability with a 10-step defense outline in the event of customer lawsuits. TIA seminars are also teaching attendees how to navigate the current employment market and retain talent in the tire segment.
SCRS's programs are densely packed with materials for anyone in the collision repair industry, especially if you're trying to put your business on a path of maximum efficiency, gain an online presence, view incoming trends and technologies and so much more.
Attendee registration for the 2025 SEMA Show, November 4-7 in Las Vegas, is available online here. Online registration for qualified professional attendees is $100 per person, with badge pickup on-site on the SEMA Show campus. A SEMA Show badge includes access to both the SEMA Show and AAPEX.
Hotel reservations, including for several new properties in Las Vegas, are available at the guaranteed lowest rates exclusively for Show attendees through SEMA's official hotel provider, onPeak.
For more information about the 2025 SEMA Show, visit semashow.com. Sign up for updates on SEMA Fest at semafest.com.
