By SEMA News Editors
The highly anticipated 2025 SEMA Show Press Conference Schedule is now available, showcasing a packed lineup of exclusive announcements, product launches and vehicle unveilings from the industry’s top innovators.
This year's schedule will give attendees the opportunity to be among the first to experience the announcements that will dominate headlines and shape conversations well beyond the Show floor. From groundbreaking new tools and performance parts to bold concept vehicles and first-to-market innovations, the press conferences provide an insider’s look at the advancements driving the industry forward. Qualified attendees are encouraged to register now to secure their badges ahead of time. For more information, visit semashow.com.
Official 2025 SEMA Show Press Conference Schedule
(As of Sept. 30, 2025; all times PST; subject to change)
TUESDAY, November 4
- 7:30 a.m.-8:50 a.m.: SEMA Show Kickoff Breakfast, Featuring Best New Products Announcement (Paradise Event Center)
- 9:00 a.m.-9:20 a.m.: TMI Products Scorched 1969 Mustang Widebody (Central Hall, Booth #24477)
- 9:30 a.m.-9:50 a.m.: Ringbrothers Debut (Central Hall, Booth #23191)
- 10:00 a.m.-10:20 a.m.: Toyota Walkaround with Rutledge Wood (Central Hall, Booth #22200)
- 10:40 a.m.: Ron Capps Motorsport Announcement (South Hall Upper, Booth #SU02)
- 11:00 a.m.-11:20 a.m.: CTEK Global Product Debuts (Central Hall, Booth #23933)
- 11:30 a.m.-11:50 a.m.: GENTEX: Car Unveils--Ringbrothers and Classic Car Studio (Central Hall, Booth #23889)
- 12:00 p.m.-12:20 p.m.: HOONIGAN Gymkhana 2025 Vehicle Debut (Silver Lot)
- 12:30 p.m.-12:50 p.m.: Maverick Ford Custom Garage Reveal (West Hall, Booth #55037)
- 1:00 p.m.-1:20 p.m.: RealTruck Mattel Matchbox Collaboration & Reveal (West Hall, Booth #50033)
- 1:30 p.m.-1:50 p.m.: SEMA Battle of the Builders Top 40 Announcement (North Hall, Booth #10168)
- 2:00 p.m.-2:20 p.m.: Dapper Lighting Legends Unveiled: Drakon and Violent Take the Stage, OE7 Headlamp Premieres (Central Hall, Booth #23195)
- 2:30 p.m.-2:50 p.m.: The Future of Blazin Rodz (Central Hall, Booth #24401)
- 3:00 p.m.- 3:20 p.m.: Twisted Iron Performance Shop The Future of Hydrogen: 1961 Chevy Impala Debuts (Central Hall, Booth #24401)
- 3:30 p.m.-3:50 p.m.: Superformance Shelby Legendary Cars New Sports Car (Central Hall, Booth #23459)
- 4:00 p.m.-4:20 p.m.: ORACLE Lighting: A New Approach to Aftermarket LED Lighting (West Hall, Booth #57147)
WEDNESDAY, November 5
- 9:00 a.m.-9:20 a.m.: ClearPro Unveils Evolution with Next-Gen Products (West Hall, Booth #55219)
- 9:30 a.m.-9:50 a.m.: asTech Next-Gen ADAS: New Tools Boost Performance, Profit (South Hall-Upper, Booth #32195)
- 10:00 a.m.-10:20 a.m.: TOPDON New Product Introduction (South Hall-Upper, Booth #37177)
- 10:30 a.m.-10:50 a.m.: Coker Tire: Momentum (Central Hall, Booth #22691)
- 11:00 a.m.-11:20 a.m.: TERMINAX Next-Gen Film Launch (West Hall, Booth #52221)
- 11:30 a.m.-11:50 a.m.: SVG Car Wraps: Never Stop Innovating (North Hall, Booth #12627)
- 12:00 p.m.-12:20 p.m.: Bisimoto Engineering: Pushing Boundaries of EV & ICE Performance (Central Hall, Booth #24401)
- 1:30 p.m.-1:50 p.m.: Ratchet Up Your Productivity with Sonic Tools’ New Set (South Hall-Upper, Booth #39013)
- 2:30 p.m.-2:50 p.m.: Baxter Performance: "Evac-U-Filter", Oil Filter Evacuation Adapter (Central Hall, Booth #20557)
- 3:00 p.m.-3:20 p.m.: SolarDe Film Chameleon Film Prime IR Launch (West Hall, Booth #51159)
- 3:30 p.m.-3:50 p.m.: SEMA: Battle of the Builders Top 12 Announcement (North Hall, Booth #10168)
THURSDAY, November 6
- 12:00 p.m.-1:00 p.m.: FT by Pedal Commander--New B2B Brand (West Hall, Booth #57095)
- 3:30 p.m. - 3:50 p.m.: SEMA Battle of the Builders Top 4 Finalists Announcement (North Hall, Booth #10168)
FRIDAY, November 7
- 11:00 a.m.-11:20 a.m.: SEMA Battle of the Builders Winner Announcement (North Hall, Booth #10168)
Exhibitors: Let Media Know What's New in Your Booth at SEMA 2025
To help exhibitors connect with media at the 2025 SEMA Show, November 4-7 in Las Vegas, exhibitors are invited to complete a brief Exhibitor Information Form, which will be shared with registered journalists and media outlets covering the Show.
Whether you're launching a groundbreaking product, showcasing an innovative service or revealing a custom vehicle build, this is your chance to inform media of your plans for this year's Show. By submitting your information, you increase your chances of being included in media coverage before, during and after the event--and may even be contacted for interviews or feature stories.
Why Submit the Form?
- Boost Visibility: Share what's new, exciting and happening in your booth.
- Facilitate Coverage: Help media identify relevant stories, industry trends and schedule interviews.
- Maximize ROI: Leverage your presence at the Show with increased press attention.
- Get Noticed Early: Submitting early gives you the best opportunity to be featured.
- Inclusion in SEMA Publications: Your news could also be used by SEMA publications.
Available to SEMA Show exhibitors only, the form is quick to complete and tailored to highlight key details that media look for when building their SEMA Show coverage plans.
Submit the Exhibitor Information Form here.
Online registration for qualified professional attendees is $100 per person, with badge pick-up available on-site. A SEMA Show badge includes access to both the SEMA Show and AAPEX. Deadlines and fees for other registration categories can be found at semashow.com/register.
Hotel reservations, including for several new properties in Las Vegas, are available at the guaranteed lowest rates exclusively for Show attendees through SEMA's official hotel provider, onPeak.
Attendees can maximize their ROI by taking advantage of travel discounts (more details here).
For more information about the 2025 SEMA Show, visit semashow.com. Sign up for updates on SEMA Fest at semafest.com.
