By SEMA News Editors
Are you an industry professional looking to give back or a corporation seeking to elevate your corporate philanthropy? Look no further than SEMA Cares, the nonprofit entity under the SEMA banner that unites the automotive aftermarket's efforts to support children and others in need.
Join the Industry Cup Challenge
One of the many ways to get involved with SEMA Cares is the upcoming Industry Cup Challenge set for the 2025 SEMA Leaders & Legends Gala on Friday, July 25, at the Sheraton Universal in Los Angeles.
For a $1,000 donation, companies can sponsor a pinewood vehicle and get divided into five divisions, where they compete against other pinewood cars and trucks. Each division will crown a winning company, which will then compete head-to-head for bragging rights and have its name forever etched onto the trophy cup.
Individuals can also sponsor a car in the Industry Cup Challenge for $100, make a direct donation to SEMA Cares, or purchase a celebrity autographed pinewood vehicle under the "Ways to Give" tab on sema.org/sema-cares. Rally a team, build your car and race for industry bragging rights, all while giving back to a great cause. Learn more at sema.org/icc.
About the SEMA Leaders & Legends Gala
Taking place steps from Universal Studios Hollywood, the SEMA Leaders & Legends Gala is a time-honored tradition for SEMA, offering a unique opportunity to connect with industry leaders and colleagues during an evening filled with networking, cocktails, dinner, and recognition. Register here or visit sema.org/gala to learn more.
Established in 1976, the Gala remains the premier celebration of the people who have shaped the automotive aftermarket, and this year will be no different. SEMA will honor new Hall of Fame inductees while also recognizing both incoming and outgoing members of the SEMA Board of Directors. Attendees will also have the chance to pay tribute to the broader community of volunteers and leaders who help drive the industry forward. Whether you're a longtime attendee or joining for the first time, the Gala is a powerful way to engage with the history and future of our industry.
Seating is limited, so the best way to ensure your entire group is part of the experience is by reserving a full table--available through the purchase of 10 tickets.
Registration is open online here, so secure your place now. Don't miss this special evening of recognition, connection and celebration.
2025 SEMA Leaders & Legends Gala
Date: Friday, July 25
Location: Sheraton Universal, just steps from Universal Studios Hollywood in Universal City, California. View on Google Maps.
Attire: Cocktail or semi-formal.
Details: Attendees must be at least 16 years old to participate in the event.
Registration: Tickets are required to attend. Register here or click below.
For questions or more information, visit sema.org/gala or contact Courtney Wright at CourtneyW@sema.org.