By Ashley Reyes

On June 10 at 12:00 p.m. PDT, the SEMA Businesswomen’s Network (SBN) will host a webinar on cultivating allyship in an organization organically by moving beyond formal mandates and policies.
Allyship is critical to fostering equality and inclusivity in an organization, as well as building a stronger, more supportive environment for all professionals. During this webinar, attendees will join industry experts as they explore why traditional approaches to cultivating allyship often fall short and share actionable steps to embed allyship naturally within a workplace. Through practical tools and real-world examples, attendees will discover how to foster a more inclusive and supportive atmosphere.
Speakers include Christina Linton, chief people and culture officer at Storyteller Overland, Megan Cook, cofounder of Happy Companies and Carlene D. Bills, president and CEO at Ford Component Sales. Rachel Speir, branding and marketing specialist at RS Marqueting, will guide the discussion and question-and-answer period.
Together, they will shed light on why formal policies often fail to drive meaningful inclusion, strategies for embedding allyship through leadership and engagement and adaptable tools to promote organic workplace inclusion.