People Places & Racing News

Racing News: Skip Barber Opens New HQ, NASCAR Launches NASCAR Regional

By SEMA News Editors

Skip Barber Racing School Opens New Corporate Headquarters

The Skip Barber Racing School has opened a new facility at VIRginia International Raceway (VIR) in Alton, Virginia, that will serve as the company's corporate headquarters.

Skip Barber VIR HQ

Designed to house all Skip Barber entities, the headquarters features a workshop to support the racing school's fleet of vehicles, as well as a fabrication shop and in-house dynamometer. Additionally, the facility was built with new classrooms, a driver-development center, simulators and a gym.

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NASCAR Announces Launch of NASCAR Regional

NASCAR officially launched the NASCAR Regional brand and platform, which encompasses the touring and weekly series of NASCAR, including the ARCA Menards Series, ARCA Menards Series East, ARCA Menards Series West, NASCAR Whelen Modified Tour and the Advance Auto Parts Weekly Series.

Formerly NASCAR Roots, the NASCAR Regional brand and platform will better position the sport to grow awareness around those series, the sanctioning body said. In addition, the rebrand ushers in a more organized and recognizable platform that provides concise sightlines of a 'ladder system' from beginning to end.  

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Cordele Motor SpeedwayNew Ownership Renames Crisp Motorsports Park

Crisp Motorsports Park, an asphalt oval track located in Cordele, Georgia, has been renamed Cordele Motor Speedway by its new owners, Greg and Lori Noland. Additional planned changes include a new RV park, restaurant, road course for Legend cars and karts, and more.

The new owners have also appointed Ricky Brooks as the track's new general manager. Brooks is also a managing partner of the SRL National Super Late Model Tour and owner of the SRL Sportsman Series.

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IMSA Announces 2024 Hall of Fame Inductees

The International Motor Sports Association has announced its second class of inductees for the IMSA Hall of Fame. The Class of 2024 includes a lineup of both competitors and vehicles.

A nominating committee of past and present IMSA executives and media members selects the inductees. The Class of 2024 will be honored at the WeatherTech Night of Champions on October 13.

The IMSA Hall of Fame Class of 2024 includes the following:

  • Derek Bell
  • Geoff Brabham
  • Jim Downing
  • Gianpiero Moretti
  • Bob Riley
  • Jack Roush
  • Nissan GTP
  • Porsche 935
  • Roush Mustangs
  • Toyota GTP

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NASCAR Honors Diversity and Inclusion Advocates, Announces Ally Financial as Partner

NASCAR has announced 10 trailblazers and inclusion advocates as part of the 16th annual NASCAR Drive for Diversity Awards. Among the honorees are crew members, league partners and a public school system--all of which are making a real difference in the sport. And new this year, Ally Financial--the nation's largest digital-only bank and Official Consumer Bank of NASCAR--will be the ceremony's first-ever presenting partner.

Ally, widely known for its commitment to inclusivity on and off the track, entered racing in 2019 as a full-season sponsor of the Hendrick Motorsports No. 48 Team and expanded its presence by becoming an official NASCAR partner in 2023. Ally has since initiated a series of initiatives designed to elevate the contributions of diverse members of the racing community.

The 2024 NASCAR Drive for Diversity Awards recipients are as follows:

  • Crew Member: Mike Metcalf
  • Developmental Series Driver: Zach Herrin
  • Sam Belnavis Industry Ambassador: Jefferson Hodges, Team Penske
  • Institution: Chicago Public Schools
  • National Series Driver: Tyler Reddick, 23XI Racing
  • Outstanding Intern: Chandler Love, University of Miami
  • Partner: Keurig Dr Pepper
  • Team: Venturini Motorsports
  • Track: Phoenix Raceway
  • Young Racer: Katie Hettinger

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