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University of the Aftermarket Opens Enrollment for 2024 Courses

Northwood UniversityBy SEMA News Editors

Northwood University's University of the Aftermarket has announced registration is open for its 2024 courses.

Northwood's University of the Aftermarket coursework is designed to help businesses introduce newer employees to the motor-vehicle aftermarket industry, facilitate their tactical leadership development and more. The school offers five pillars: introduction to the motor-vehicle aftermarket, data, tactical leadership development, executive development, and organizational development. 

The following University of the Aftermarket programming is scheduled through the summer:

  • Leadership 2.0/Session 2
  • Consumer Behavior; Selling & Sales Management; The Culture of Leadership; Aftermarket Field Sales Management
  • Aftermarket 101
  • Heavy-Duty 101
  • INFUSION 2024
  • Aftermarket Data Standards
  • Heavy-Duty Leadership 2.0
  • Leadership 2.0/Session 1

Registration links, as well as full descriptions of all University of the Aftermarket courses, are available here. For more information, visit or