SEMA Announces Best New Vehicles for Aftermarket

By SEMA News Editors

SEMA Show exhibitors have voted on the top trend-setting vehicles in the automotive aftermarket. Voted by experts and innovators in the automotive specialty equipment industry, these leading vehicles represent the best business opportunities for aftermarket manufacturers and are vying for awards in six categories at this year's Show.

The winning vehicle in each category will be announced at the SEMA Show Monday Reveal at 5:00 p.m. on Monday, October 30, at the Las Vegas Convention Center. Held the evening before the opening of the Show, the Monday Reveal gives media and exhibitors a sneak peek at a few of the more than 1,500 vehicles that will be on display during the week.

The 2023 SEMA Show is receiving tremendous support from the automotive aftermarket and is forecasted to return to historic levels as one of the most highly anticipated trade shows in the country.

Finalists for SEMA Awards (in alphabetical order):

SEMA Car of the Year

  • Ford Mustang
  • Toyota Supra 

SEMA Mid-Size Truck of the Year

  • Jeep Gladiator
  • Toyota Tacoma 

SEMA Full-Size Truck of the Year

  • Ford F-Series
  • Toyota Tundra 

SEMA 4x4/SUV of the Year

  • Ford Bronco
  • Jeep Wrangler 

SEMA Sport Compact Car of the Year

  • Nissan Z
  • Toyota GR86 

SEMA Electric Vehicle of the Year

  • Ford Lightning
  • Lexus RZ

The SEMA Award finalists represent exhibiting automakers that support the aftermarket with accessory-friendly models based on their potential for customization. Exhibitors choose to develop products for new vehicles that have wide consumer appeal, and regularly collaborate with automakers through such programs as SEMA Measuring Sessions and Tech Transfer.

To learn more about the 2023 SEMA Show, October 31-November 3, in Las Vegas, visit