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WD-40/SEMA Cares Vehicle Raises Nearly $100k for Childhelp

By Ashley Reyes

The custom ’51 Chevrolet 3100 sponsored by WD-40 for SEMA Cares brought in $92,400 for SEMA Cares charity Childhelp. The vehicle sold for $88,000 and Bring-a-Trailer donated the buyers’ fee of $4,400 to the cause.

WD-40

The custom ’51 Chevrolet 3100 sponsored by WD-40 for SEMA Cares brought in $92,400 for SEMA Cares charity Childhelp.

Designed on behalf of WD-40 by Trad Ronfeldt of Team Racing And Development, the project benefits Childhelp—a SEMA Cares charity dedicated to the prevention and treatment of child abuse.

“We appreciate all of the bidders, Trad and WD-40 for bringing this auction to life and supporting our mission,” said Michael Medoro, chief development officer at Childhelp. “The money raised will allow Childhelp to further their impact and provide much-needed support to children in need. We couldn’t be more thrilled for the results of this one-of-a-kind vehicle.”

Childhelp exists to meet the physical, emotional, educational and spiritual needs of abused, neglected and at-risk children. The money will make significant progress toward providing advocacy, intervention, treatment, prevention, family resilience and community outreach programs to children impacted in the United States.

“These children have experienced traumas that no child should ever go through,” said Zeb Brown from WD-40 Company. “We’re honored to support this program knowing it will positively impact those who need it most.” 

To learn more about the SEMA Cares mission, their partnering charities and how to support, visit www.sema.org/sema-cares.