Shows & Events

Top Reasons Journalists Should Attend the 2022 Media Trade Conference

By Ashley Reyes

Editors, reporters and editorial teams from all over the world will connect with manufacturers of racing and performance parts and accessories at the MPMC Media Trade Conference, taking place entirely online January 25–27, 2022.

While the deadline for priority registration has passed, journalists can still sign up to participate by visiting www.sema.org/mtc. Personalized schedules will be created for media, based on the companies they select during the application process.

Below are top reasons why media should not miss out on the event:

Not your average conference: Unlike traditional trade shows, where manufacturers are focused on buyers and making sales, exhibitors are here to share information with journalists. They are prepared with press materials and have staff who can answer a reporter's questions.

Personalized schedules: Media will select which manufacturers fit their editorial needs and match their target audience, so only meetings that are requested and relevant are scheduled.

Meet up to 14 exhibitors a day: By attending all three days of the conference, journalists can have up to 42 quality meetings (up to 14 each day) with representatives from manufacturers of racing and performance products who come prepared to discuss everything from their newest product line to changes at their company to industry trends.

Live product demonstrations: The event includes dozens of manufacturers sharing new products, company updates and plans for the future race season. Meetings are private and live, and they take place through video.

Media participation is free: This exclusive and affordable opportunity is free to media, making it the ideal event for journalists to obtain editorial content on the latest industry news and trends that can be shared to their audience throughout the year.

Learn more and sign up at www.sema.org/mtc or contact pr@sema.org.