Business Tools

SEMA Show Success Tips for Wheel and Tire Members

By Ashley Reyes

WTCWhether you are a veteran SEMA Show attendee or going for the first time, there is always something new to see and a lot to learn at the event.

Wheel and tire members are invited to a webinar, Thursday, October 21, at 12:00 p.m. (PDT) to join Greg Parker, prior SEMA Wheel and Tire Council (WTC) chairman and national account sales, marketing and product management director at WEGMANN; Heather Tausch of Mickey Thompson Tires; and Ryan Fuller of Standard Testing Labs as they share information and tips on what companies in the wheel and tire industry can do to prepare for a successful SEMA Show.

Parker has participated in the SEMA Show for 17 consecutive years as either a booth director, buyer or show participant. He will share his experience and knowledge to help members understand how to make the most out of their experience, from pre-Show prep to onsite activities at the Show. Parker, Tausch and Fuller will also share effective strategies for how to follow up and maintain relationships with new contacts weeks and months after the Show concludes on November 5.

Register here for Wheel and Tire Prep for SEMA Show.