Business Tools

Why Trademark Licensing Is Critical to Restoration Businesses

By Ashley Reyes

ARMOWhen it comes to trademark licensing, different companies have difference processes. Regardless of how your businesses chooses to approach the issue, a license is critical and can have a tremendous impact on how you work with manufacturers, resellers and even builders.  

Learn about the importance of trademark licensing and what restoration businesses need to know by attending the SEMA Automotive Restoration Market Organization (ARMO) general membership meeting and trademark licensing discussion on Friday, September 17, at 10:00 a.m. (PDT).  

In addition to a virtual panel discussion focused on trademark licensing, participants will find out what is planned for the upcoming ARMO Reception and New Product Awards presentation taking place at the 2021 SEMA Show, as well as other programs and resources available to members. The meeting, which is open to all current ARMO members and companies in the restoration industry, is the ideal time to address industry issues and connect with others in the market.

Register here.  

For additional questions regarding the event, contact ARMO Council Director Jim Skelly at