People, Places & Racing News

YEN Member Spotlight: Autumn Schwalbe of Ford Motor Co. on Her Career Journey, Industry Advice and '89 Foxbody Mustang

By Ashley Reyes

YENAutumn Schwalbe, Global Ford Performance marketing specialist at Ford Motor Co., has been named the SEMA Young Executives Network’s (YEN) newest spotlight member. Read her Q&A with SEMA to learn more about her career and passion for the industry.

SEMA: What is the best advice you have ever received?

Autumn Schwalbe: Instead of waiting for opportunities to present themselves, create them.

SEMA: What keeps you in the industry?

AS: Everything! I grew up around motorsports and fell in love with cars and trucks at a young age. I started drag racing when I was 15 and knew I wanted to turn my passion into my career, so I attended Northwood University and studied automotive aftermarket management. My passion and hobbies are in automotive, so I never see myself leaving this amazing industry. I love my job. Everyday I’m working on different fun projects and have made some of my best friends in the industry from traveling to marketing events and expos.

SEMA: Where can you be found on a Saturday?

AS: You can find me at the drag way! I have an ’89 Foxbody Mustang that I did a Gen 2 Coyote swap with my dad. I’m always at the track practicing or training for races. I race the mod muscle class in the NMRA series, and I also do local bracket racing for fun.

SEMA: How do you prepare for an important meeting?

AS: I prepare by arriving early, dressed to impress and very prepared on the topic.

SEMA: If you could go to lunch with one industry leader, living or dead, who it would be?

AS: I would go to lunch with Carroll Shelby.

If you are a current YEN member, fill out a YEN member spotlight form. Selected candidates are eligible to be featured on YEN’s social media, SEMA eNews and YEN member updates.