By Linda Spencer
The European drag-racing season is set to finally get underway with May kick-off events scheduled for both the sportsman division—the Summit Racing EDRS Series and FIA European Drag Racing Championship.
“Racers have been waiting a very long time now for the return of a normal race calendar [following the 2020 season disruption due to COVID], and we expect a strong 2021 season,” noted Nils Lagerlof, CEO of Speedgroup, the Swedish-based administrator and promotion entity of both the Championship series and Summit Racing EDRS Series.
The ties with U.S. drag racing and the opportunities for U.S. racing supplies are deep, according to the U.S. firms with whom SEMA News spoke. Read more about this market.
Want to enhance your relationships with your existing distributors in the region or line up new resellers? Join SEMA on the first SEMA Nordic trip, August 25–29, in Stockholm, Sweden. U.S. government grants are available to help defray the participation costs. Meet pre-vetted buyers and see the market first-hand.
For more information about the 2021 SEMA Nordic trip, visit www.sema.org/nordic, or contact Linda Spencer at email@example.com.