Compiled by SEMA Editors
CRP Automotive Employs “Virtual Roadshow” to Connect with Customers and Industry Partners
CRP Automotive has launched a “Virtual Roadshow” to connect with key customers and industry partners in response to cancelled trade shows and business conferences in 2020. CRP is using the CRP Virtual Roadshow to take its message about new programs and products during online meetings and workshops with customers, sales representatives and buyers. The virtual initiative, which is being conducted by CRP Automotive sales channel and product managers, also includes a variety of training sessions and debuts a selection of new products from the company’s Hot Products table. CRP Automotive will conduct its Virtual Roadshow with existing customers throughout the balance of 2020 and welcomes the opportunity to meet with any new customers or prospects that may be interested in learning more about CRP’s programs for 2021.
 Chad Powszok |
Chad Powszok Hired as Production Manager of Power Automedia’s Alloy Studios
Power Automedia has announced the hiring of Chad Powszok as Alloy Studios’ video production manager. Powszok has a breadth of experience in the marketing and advertising industry, and an infatuation with early American trucks and late-model Subarus that inspired several project car builds. Prior to joining the Power Automedia team, Powszok had been working in the video production industry fulfilling a variety of roles from production coordinator to associate producer, and eventually producer. Powszok contributed toward the coordination and production on three generations of Apple’s iPhone campaigns and two iPad campaigns. Additionally, he went on to win a Bronze Lion from Cannes Film Festival for the opening film for the World Wide Developers Conference in 2017 entitled “Appocalypse.” Now, as production manager of Alloy Studios, Powszok is able to draw from his extensive knowledge of video production to help coordinate all of the moving parts that entail Alloy Studio’s list of video projects. He will work to provide leadership and oversight for a team of video production staff and will be working closely with Jonny Mill, focusing on the day-to-day outcomes of his team.
 Dan Billie |
Plews & Edelmann Appoints Dan Billie as CEO
Plews & Edelmann has announced the appointment of Dan Billie to the position of chief executive officer. The announcement was made by David Rashid, executive chairman for Plews & Edelmann. Prior to the promotion, Billie was the company’s chief commercial officer. Plews & Edelmann has gone through a significant transformation under Billie’s leadership. After divesting its retail business unit and directing its focus on application parts, Plews & Edelmann recently announced a new power steering component program under the Edelmann Elite brand that complements its power steering hose business. A 25-year veteran of the automotive aftermarket, Billie joined Plews & Edelmann in September 2019, bringing a wealth of commercial experience and executive leadership to the company. He previously served as executive vice president of APC Automotive Technologies and as senior vice president of CARDONE Industries.
 Jeff Geoffroy |
Peterson Manufacturing Names New Director of Marketing, Business Development
Peterson Manufacturing has named Jeff Geoffroy as director of marketing and business development. In his new role, Geoffroy will be responsible for increasing brand awareness, expanding customer engagement and leading all go-to-market activities. He will also work with larger OEM customers, providing strategies to expand Peterson solutions to help solve industry lighting and harness issues. Geoffroy’s position as senior global product marketing manager for IBM’s Watson Commerce Group allowed him to resolve problems by enhancing and improving customer engagement through digital marketing solutions. More recently, he was director, product marketing for ZoomInfo, where he led product marketing for a pre-IPO go-to-market data company.
Prior to joining IBM, Geoffroy spent 15 years at Bose Corp. leading the sales and marketing efforts for one of its emerging business groups. After 5 years in the United States Army, Geoffroy reached the rank of Captain then started his business career working with various OEMs, including semi-conductor, medical, circuit board assembly and automotive accounts including Nissan and Mazda. During his first 10 years in the b2b environment, Geoffroy developed new program pricing models and engaged with departments throughout the companies he served to ensure smooth product development and product launches.
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| AWE AirGate Carbon Intake |
AWE AirGate and S-FLO Carbon Intakes Receive CARB Executive Order
AWE, the precision engineering and manufacturing firm outside Philadelphia, has received California Air Resources Board Executive Order (CARB EO) D-832 for the following products:
- AWE AirGate Carbon Intake for the VW Mk7 Golf R, Audi 8V S3, and Audi 8S TTS, E.O. D-832
- AWE S-FLO Carbon Intake for the Audi RS 7, E.O. D-832
Hypertherm Celebrates 25 Years of Powermax Air Plasma Systems
In December 1995, the first Powermax air plasma system rolled out of Hypertherm’s New Hampshire-based manufacturing plant. Over the last 25 years, the technology has continued to advance. The Powermax family now includes seven professional-grade air plasma systems, with a cut capacity ranging from thin gauge to 2-1/4 in.
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