Business Tools

Sell to Growing Chinese Middle Class Seeking U.S. Performance and Off-Road Products

By Linda Spencer

china
The SEMA delegation visited a shop focusing on U.S. musclecars during the 2016 SEMA China Business Development Program. This year’s delegation will also spend a day visiting distributors, retailers and installers to learn what products are selling, on what platforms, and to better understand how products are brought to this $1.3 billion market.

Explore an important global market first-hand through a subsidized trip to Shanghai, China, September 6–10. More than 100 pre-vetted trade buyers are already registered to come and meet one-on-one with U.S. companies during the 2017 SEMA China Business Development Program.

For one low price, attendees will receive the following:

  • Exhibition space at the largest customizing show in China (including turnkey booth).
  • Four nights’ hotel accomodation.
  • All meals.
  • Personal interpreter for two days.
  • Customizing shop tours.
  • Briefings.
  • Professional translation of your company description into Chinese.
  • Bilingual business cards in English and Chinese.
  • Free booth graphics (four more packages left).
  • Grants from the U.S. government for qualified companies to defray the cost of participating.

For more information, visit www.sema.org/china.

Register now for the SEMA China Business Development Program.  

For more information, contact Linda Spencer at lindas@sema.org.