Compiled by SEMA Editors
The Petty’s Garage/SEMA Cares ’15 Ford Mustang will be auctioned off at Mecum auctions in Indianapolis, May 14, to benefit the Victory Junction children’s charity.
Petty’s Garage/SEMA Cares Ford Mustang to Be Auctioned This Weekend
Next Saturday, May 14, the Petty’s Garage/SEMA Cares ’15 Ford Mustang will be auctioned off at Mecum auctions in Indianapolis. All proceeds will benefit Victory Junction, which enriches the lives of children with chronic medical conditions or serious illnesses by providing life-changing camp experiences in a medically safe environment at no cost to the camper or their family. The car will be the 43rd auctioned off on Saturday, symbolizing Richard Petty’s car number (43). The Mustang—powered by a 5.0L engine mated to a six-speed transmission—was built for Ford to display at the 2014 SEMA Show, and launched the partnership between Ford Motor Co. and Petty’s Garage. The car was featured in Blue Emu commercials with Johnny Bench and used in the filming of AC/DC frontman Brian Johnson’s television show "Cars That Rock," which prompted the purchase of his first domestic car.
Royal Purple Continues Collaboration With Ringbrothers for 2016
Royal Purple has announced the continuation of its partnership with custom vehicle builder Ringbrothers for 2016. This marks Royal Purple’s fifth consecutive year partnering with Mike and Jim Ring—owners of the Wisconsin-based Ringbrothers. As an official product sponsor, Royal Purple will contribute a full range of products, including its synthetic motor oils, Max Gear, Purple Ice and Max EZ, for various Ringbrothers builds to be showcased at different events throughout the year. In past years, Royal Purple has provided high-performance lubricants for a number of Ringbrothers vehicle projects, including its famed “Recoil” ’66 Chevrolet Chevelle, which debuted at the 2014 SEMA Show. Ringbrothers also featured Royal Purple products in its award-winning ’65 all carbon-fiber widebody Mustang “Espionage” and “Blizzard” ’65 Mustang.
Grote Industries has added a new ’16 Ford F-250 Super Duty truck to its Trilliant Technology Tour lineup.
Grote Adds New F-250 to Trilliant Technology Tour
Grote Industries has added a new ’16 Ford F-250 Super Duty truck to its Trilliant Technology Tour lineup. The tour includes three vehicles outfitted with lighting products designed and manufactured using Grote’s LED technology. The trucks travel throughout the United States to educate Grote customers on the newest lighting technology and problem-solving applications. All three trucks cover Grote’s heavy-duty and automotive aftermarket sales regions. The new truck features more than 70 LED lights mounted to the truck itself and on a display box that pulls out of the truck bed. The new F-250 is stationed in Grote’s eastern sales region and will make daily stops at industry retail and fleet locations in the area.
RealTruck Reaches YouTube Milestone
RealTruck.com has recently hit the 30,000 subscriber mark on its YouTube channel. RealTruck’s videos, which focus on truck accessory installs, product demos and fun company culture, have accumulated more than 21 million views. According to socialblade.com, more than 1 million of these views have occurred over the past 30 days.
The “What’s the Diff” axle giveaway contests offered an Ultimate Dana 44 front axle—a new, direct-fit product for Jeep Wrangler JK vehicles introduced at the 2015 SEMA Show—with the winners’ choice of gear ratio.
Dana Announces Ultimate Dana 44 “What’s The Diff” Axle Giveaway Contest Winners
Dana Holding Co. has announced the winners of its Ultimate Dana 44 “What’s the Diff” axle giveaway contests, held at the 2015 SEMA Show in Las Vegas, King of the Hammers (KOH) in Johnson Valley, California and 2016 Easter Jeep Safari (EJS) in Moab, Utah. The contests, which received thousands of entries, offered an Ultimate Dana 44 front axle—a new, direct-fit product for Jeep Wrangler JK vehicles introduced at the 2015 SEMA Show—with the winners’ choice of gear ratio. The KOH and EJS winners had their Ultimate Dana 44 front axles installed on site in under three hours.
The winners of the “What’s the Diff” axle giveaway contests were:
- SEMA Show: Steve Egbert, Tulare, California
- KOH Winner: Steve Kline, Ridgecrest, California
- EJS Winner: Randy Wright, Arvada, Colorado
Betts Truck Parts & Service Names Don Hillyard New Sacramento Branch Manager
Betts Truck Parts & Service welcomes Don Hillyard as its new Sacramento branch manager. Hillyard will be responsible for the operations of the Sacramento location, one of eight Betts warehouse and distribution centers, offering thousands of OEM, replacement and aftermarket truck and trailer parts along with truck repair and service. Hillyard joins Betts Truck Parts & Service with more than 15 years of experience as a branch manager and general manager in the materials handling industry in the Sacramento area.
Toyo Tires Holds Photo Contest; Calls for Automotive-Themed Photos
Toyo Tire U.S.A. Corp. is holding the Shutter Space Automotive Photo Gallery Contest now through May 27, 2016. Submit your best car or truck photo for a chance to win. Photos will be judged based on the following criteria:
- Representation of the Toyo Tires’ brand and lifestyle.
- Artistic composition and technical aspect.
One first-place winner will have their photo featured in Super Street magazine and displayed during the Toyo Tires Shutter Space Car Meet & Automotive Photo Gallery on June 25, 2016, in Southern California. They will also receive exclusive Toyo Tires x Crooks & Castles merchandise. Fourteen finalists will also have their photo displayed during the Toyo Tires Shutter Space Car Meet & Automotive Photo Gallery and receive exclusive Toyo Tires x Crooks & Castles merchandise. Submissions are due no later than May 27, 2016.
Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA eNews. Send your items for consideration to firstname.lastname@example.org.