Global Update

How to Exhibit at the Sold-Out China Auto Salon

By Linda Spencer

  china
China Auto Salon exhibitors will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.
  

As part of the 2015 SEMA China Business Development Tour, to be held September 16–20, in Shanghai, exhibitors at the sold-out China Auto Salon (CAS) will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.

For one low cost, participants will:

  • Exhibit at the China Auto Salon (CAS) in Shanghai where they will have the opportunity to meet with pre-vetted distributors and retailers from throughout China.
  • Begin promoting their brand to Chinese buyers now through SEMA pre-event buyer outreach.
  • Have access to U.S. government support for qualified companies.
  • Participate in a measuring session in Shanghai featuring vehicles popular globally but not sold in the United States.

The trip includes a four-night hotel stay, meals, interpreters, a turn-key booth, networking events and the chance to measure hard-to-obtain vehicles popularly accessorized in the region.

Find program details at SEMA.org/China, or contact Linda Spencer to arrange a one-on-one briefing about the trip's features.