Business Tools

Video: SEMA Biz Tips—Why Social Media Marketing Fails

Larry Mersereau of Promo Power highlights the importance of coordination and planning when developing a social marketing campaign.

The SEMA Show is the premier automotive specialty products trade event in the world, attracting the industry’s brightest minds and hottest products to the Las Vegas Convention Center. As part of the AAIW, the SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports and RV markets. The 2014 SEMA Show drew more than 60,000 domestic and international buyers.