By SEMA Editors
 The October issue of SEMA News will focus specifically on new products to be unveiled at the 2014 SEMA Show. | |
One of the keys to a SEMA Show exhibitor's overall success is building excitement and exposure for new-product launches. And one of the best opportunities for exhibitors to promote their SEMA Show debut is by sending press release materials to SEMA's publication department.
New Product Promotion
SEMA News is one of the most powerful marketing tools for any SEMA Show exhibitor. Though it's published year-round, in the months leading up to the Show, it's an excellent resource for Show attendees. In fact, the October issue will focus specifically on new products to be unveiled at the 2014 SEMA Show.
To be included, simply e-mail Managing Editor Carr Winn a brief description of the product and include a high-resolution image in either tif, eps or jpeg format. The deadline to send materials for consideration is August 15, 2014. Click here for a look at the 2013 SEMA Show New Product Preview. Scrolling through last year's special section will illustrate the appropriate word count and image size required to be featured in the new product sneak peek.
For any questions about pre-Show coverage in SEMA News, please contact Carr Winn at carrw@sema.org.
Submission Policy: All submissions will be featured in pre-Show publications based on the order in which they were received on a first-come, first-served basis. In the event that the publications department receives more submissions than it can accommodate, the unpublished items will be placed on a waiting list and then included when and if additional space becomes available.