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Exhibitor Update: Upcoming SEMA Show Deadlines

Refer to the SEMA Show's Deadline Checklist so you don't miss out on important dates.

Many deadlines are coming tomorrow (Friday, October 5), so continuously review the Deadline Checklist and make sure you take advantage of the advance rate as much as possible. Below are those deadlines that will be passing over the next couple of weeks:

Cable Order (Advance Rate) – Smart City
  October 5
Booth Security Guard Service (Advance Rate)
  October 5
Internet/Telephone Order (Advance Rate)
  October 5
New Products Entry (Advance Rate) 
  October 5
Members Lounge Conference Room Reservation
  October 5
Project Vehicle Builders
  October 5
Rental Exhibit Order (Advance Rate) – Freeman
  October 5
Changing Your Target Time – Freeman
  October 5

The following items have a deadline of next Friday, October 12. Many relate to Freeman services. The hyperlinks below take you directly to a pdf that you can print out on your computer. Ordering services online can be made through Freeman.

A complete list of all upcoming deadlines can be found in the Deadline Checklist, located online in the Exhibitor Manual.  

Entered Ideas Alive? New Products and Featured Products Program Offers Maximum Exposure!

Deadline for Advance Rate on Multiple Products: October 5

You must be entered in this program. First entry is free! Additional entries are only $75 per product category if the application is received Friday, October 5. Afterward, additional entries will be $150 per category. Buyers and media hang out in this section because they are looking for the latest and greatest products. Enter your products now.

Exhibitor Badges Mailing Soon

If you have already registered your booth personnel for the SEMA Show, badges will arrive soon. Exhibiting companies will have all their badges mailed together in one package and delivered by UPS to the exhibitor contact during the week of October 8. If you haven’t registered, you must register your booth personnel by October 12 in order to receive badges in advance by UPS. Otherwise, you will have to pick them up onsite in the Registration Hall. If you have any questions on the status of your badge mailing, don’t hesitate to contact Compusystems customer service at 866-229-3687 or e-mail  

Hanging a Sign Above Your Booth? Make Sure You Follow All the Unique Guidelines

Having a sign hung from the ceiling by Freeman takes special consideration and guidelines as they must be hung before all the freight enters the hall. The Exhibitor Manual includes a five-step process in the right-hand column that you can follow to ensure everything is covered. If you have not yet completed Step 1, don’t worry. They can still be accepted despite being past the deadline. Most important at this time, though, is that order forms must be submitted by next Friday, and your sign must be shipped separately from all your other freight and arrive at Freeman’s office no later than October 19. Use the Shipping Label provided. Questions? Contact Freeman’s rigging department at 702-579-1700.

Are You a U.S. Citizen and Travel Overseas? SEMA Has a New Opportunity to Make Your Traveling Easier

Deadline: October 22

SEMA is partnering with the United States Custom & Border Protection (CBP) to offer onsite interviews for those desiring to join their Global Entry Trusted Traveler Program. Details were posted in last week’s SEMA eNews. You can begin the process by completing the online application. The CBP will contact you after receipt of the application and payment of a $100 processing fee, and schedule a follow-up interview with you in the Show Office at the SEMA Show. For more information, visit

Discounts at Numerous Restaurants and Shows Throughout Las Vegas for SEMA Exhibitors

Looking for options to entertain staff and customers while in town for the SEMA Show? SEMA has once again collected numerous options for both restaurants and shows where you simply have to show your SEMA badge to receive a discount.