Shows & Events

Boost Show Outreach With SEMA's Pre-Show Publications

  aftermarket news, automotive aftermarket news, aftermarket business
One of the best opportunities for exhibitors to promote their SEMA Show debut is by sending press release materials into SEMA's publication department.
   

The key to a SEMA Show exhibitor's overall success is building excitement and exposure for new-product launches and project-vehicle premieres prior to the Show. One of the best opportunities for exhibitors to promote their SEMA Show debut is by sending press release materials to SEMA's publication department.

New Product Promotion

One of the pre-Show publications is SEMA's monthly magazine—SEMA News. Though it's published year-round, in the months leading up to the Show, it's an excellent resource for Show attendees. In fact, the October issue will focus specifically on new products to be unveiled at the 2012 SEMA Show.

To be included, simply e-mail Managing Editor Carr Winn a brief description of the product and include a high-resolution image in either tif, eps or jpeg format. The deadline to send materials for consideration is August 10, 2012. Please review the following PDF for details about the word count and image size required to be included in the new product sneak peek.

2012 SEMA Show Project Vehicles

To get extra visibility for your project vehicles at the Show, don’t miss the free opportunity to showcase your company’s 2012 SEMA Show creation in the November issue of SEMA News magazine! Entries for the popular “Vehicles of the Show” article are now being accepted. 
To be included, e-mail Steve Campbell at stevec@sema.org with “2012 Feature Vehicle” in the subject line. Please include a high-resolution image in either tif, eps or jpeg format along with detailed information about the vehicle modifications.

For this article, entries must be received by September 7, 2012. For reference, here's a PDF highlighting the word count and image requirements necessary when completing your entry. Keep in mind that all vehicle modifications must be organized by category and that the most important detail in each submission is the contact information. This data is critical for our editorial team to contact you regarding your submission and for readers to use as a reference during the SEMA Show. Don’t wait until the last minute—ensure that your vehicle is included for free by sending your e-mail today.

For any questions about pre-Show coverage in SEMA News, please contact Carr Winn at carrw@sema.org.

Submission Policy: All submissions will be featured in pre-Show publications based on the order in which they were received on a first-come, first-served basis. In the event that the publications department receives more submissions than it can accommodate, the unpublished items will be placed on a waiting list and then included when and if additional space becomes available.