Global Update

International Media Demonstrate Worldwide Interest in the SEMA Show

SEMA News—September 2011

International Reporters Demonstrate World-Wide Interest in the SEMA Show

The SEMA Show attracts professionals from more than 100 countries, including many journalists who come to the SEMA Show to discover new products and trends. While enthusiasts in different countries may be interested in different segments of the industry, they all look to the United States for the hottest and coolest products. For manufacturers in the United States, this opens endless opportunities to grow their markets and export products internationally. To get an idea of the possibilities, take a look at some of the international media coverage that resulted from the 2010 SEMA Show.


Trocas, a leading truck magazine in Mexico, reported on the 2010 SEMA Show, featuring many of the feature vehicles and products from the Show.


V8 Muscle Cars

Another publication from Mexico, V8 Muscle Cars included nearly 40 full pages of coverage from the 2010 SEMA Show.


Autozulia Internacional

Journalist Henry Pierini traveled from Venezuela to cover the SEMA Show for Autozulia Internacional. The result was pages filled with photos of amazing project vehicles and coverage of the reporter’s picks for best new products.



Brazilian reporter Fabio Codellos has been attending the SEMA Show for several years. In 2010, he captured nearly a dozen pages of highlights from the Show to share with his readers at home.