Global Update

WHEELS, SUSPENSION AND EXHAUST SYSTEMS ARE TOP-SELLERS IN ARGENTINA

Wheels, suspension and exhaust systems are among the top specialty-equipment products sold in Argentina, according to a brief report recently issued by the U.S. Embassy in Argentina.

The report notes that some U.S. products are well known in this market of 4.5 million vehicles, such as MSD, Auto Meter, Eibach, GReddy among others. The report also reveals that while U.S. products are “widely recognized” because of their advertising in specialty magazines and TV shows such as "Overhaulin’," U.S. companies have made relatively small inroads in the market due to the high tariffs, limited number of U.S. vehicles sold in the market and the competition from low-cost products from Brazil and Asia.

A copy of the report is available at www.sema.org/international