Business Tools


Providing customers with reasons to buy from you is one of the biggest challenges in sales. The pros know the tactics needed to establish credibility and how to deliver on high expectations, while maintaining profitable relationships with customers. "Dale Carnegie's How to Sell Like a Pro! Part 1" will teach you what the pros know and provide you with techniques that can be put to use immediately.

Dale Carnegie's How to Sell Like a Pro! Part 1

When: Thursday, March 20

Speaker: Richard Bonar, Dale Carnegie

What You'll Learn 

  • Communicate value from the buyer's perspective
  • Use the same sales structure the pros use
  • Make any prospect want to buy from you
  • Establish credibility quickly and easily
  • Take control of conversations while keeping prospects engaged

For more information, visit

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The SEMA webinar program brings the world-class business seminars featured during the SEMA Show Education Week right to your desktop. Different business-building sessions are constantly being added to the program, offering members the latest insight and practices from today’s leading speakers. All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone.

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For additional information on the SEMA Webinar program, contact Pat Talaska-Benson at